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BORDER LINES: PARIS: Morin moves to France Television

State-owned broadcaster France Television has appointed Gerard Morin to advise its president...State-owned broadcaster France Television has appointed Gerard Morin to advise its president, Xavier Gouyou-Beauchamps, on communication with institutions and PR for special projects. Morin replaces Pierre-Henri Arnstam, who has become editorial director general at one of France Television ...

August.One secures Total TV ad campaign account

seeks PR support for a 4m TV ad campaign. The new marketing activity follows the merging ... the mergers. 'We wanted an agency capable of coming up with an integrated strategy to augment the TV ... be to turn this around. 'The companies were all media shy, but with the TV advertising campaign ...

FOCUS: SPONSORSHIP; Sponsors enjoy a sporting chance

BROADCAST: Prime time sports events offer the sort of TV coverage that s worth mega bucks...BROADCAST: Prime time sports events offer the sort of TV coverage that s worth mega bucks ... It is a desperate maul this newish game called TV sponsorship. One player goes down and has ... the British public more of what it always wanted. He has also been instrumental in creating a television ...

CAMPAIGNS: Mass interest in new pay stations - Service Launch

of the event, and television crews and picture editors were invited to film them and interview customers and retailers. A video news release was produced under embargo for television. Case studies of individuals who ... . Coverage in the trade press was also extensive. Around 80 journalists and four television crews ...

STOP PRESS: Shell extends reputation turnaround

Shell has embarked on a new stage of its reputation turnaround programme, with the launch of TV...Shell has embarked on a new stage of its reputation turnaround programme, with the launch of TV ads based around its staff. The spots run from 20 September to mid-December and the programme is being masterminded by Fishburn Hedges. ...

NEWS: Wide ranging brief for Texaco’s new head of corporate communications

- wide internal and external communications and internal magazine and television production ...

NEWS: Shell chief knocks media over simplistic coverage

Greenpeace of managing the debate with simplistic allegations and exploiting TV imagery. Like all ... of the North Sea made good television; David and Goliath, he added. He said Shell had faced ...

NEWS: Toshiba reviews copier PR

as television and VCRs, and Argyll PR, which was hired last year by Toshiba s office automation division ...

NEWS: Hydro-Electric names McAdam for top PR post

with BBC Scotland on freelance television and radio assignments ranging from researching to presenting. ...

Michelman nets senior PR role at tennis association

Limited. Her professional background also covers spells in advertising, marketing, television ...

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