DMGT'S national and regional titles axe nearly 600 jobs
24 May 2012 | by John Reynolds
Daily Mail & General Trust (DMGT)'s national and regional papers have reported a 24% fall
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Northern & Shell to unveil £40.2m post-tax profit
28 May 2012 | by Daniel Farey-Jones
including Dementia UK, The Alzheimer s Society, Mencap, BTCV, The Children's Food Trust, The Carers' Trust and The Youth Sport Trust have benefited. Follow Daniel Farey-Jones on Twitter @danfareyjones ...
M&S profits drop for first time in three years
22 May 2012 | by Matthew Chapman
s celebratory mood" and "highlights our position as the UK's most trusted retailer". But it warned its ...
Save the planet marketing 'won't change consumer behaviour'
03 May 2012 | by Gemma Charles
in partnership with The Energy Saving Trust and Guardian Sustainable Business. It concluded that while ...
Third of top 50 websites automatically share user data with third parties
18 Apr 2012 | by Daniel Farey-Jones
The company, TRUSTe, studied privacy policies across the leading 50 websites in the UK (as defined by web analytics firm Alexa in March), which include Facebook, eBay and The Guardian. It did ... privacy seal is trusted by "millions of consumers worldwide as a sign of responsible privacy practices ...
Why the world needs a desirable bank
02 Apr 2012 | by Simon Clough
. The banking community is firmly on the back foot. Now is the time to regain trust that scarcely existed ...
School Reports 2012: Maxus
02 Apr 2012 | by Staff
Trust resigned) TV 31% Press 19% Outdoor 5% Radio 4 ... from the Woodland Trust after just a few months - a lesson that the agency need no longer compete ...
Business leaders most important target for value of PR, new survey finds
16 Mar 2012 | by Matt Cartmell
to PR, at 38%. This was followed by relevance, credibility and trust and economic uncertainty, both ...
Key issues for 3D movies at the cinema
01 Mar 2012 | by Adam Sheridan
. The introduction of re-rendered 3D has potentially played a role in dampening interest, eroding the trust ... , trust needs to be gained via marketing to get them to choose the 3D screen. Film-maker and talent ...
Sector Analysis: Magazines
29 Feb 2012 | by Mike Fletcher
because they engage with both in a trusted environment. When you translate a magazine onto digital ... and show our more-in-depth understanding of how to build trust while enriching content." When Keenan ... unobtrusive and shares a trusted reader relationship with editorial. The challenge lies where you have a ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
