Flack: Flacks pictures
04 May 2012
to help Lizzy Cundy with her dilemma when it created a film to generate awareness on behalf of testicular cancer charity Orchid. While the film got good coverage, apparently the ever-squeamish Daily Mail only ...
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Cancer Research UK 'plain packaging' by AMV BBDO
27 Apr 2012
AMV BBDO has launched a TV spot for Cancer Research promoting a new report from the charity
Prostate Cancer Charity seeks agency for ad account
26 Apr 2012 | by Jeremy Lee
The Prostate Cancer Charity, which encourages men to grow moustaches in November, is looking.... The review follows Prostate Cancer Awareness Month in March, when celebrities such as Ricky Gervais and Diana ... by The Prostate Cancer Charity was in 2009 when it hired Exposure to create integrated activity to support ... , although its biggest fundraiser has been the "Movember" moustache-growing contest. Prostate cancer ...
Breast Cancer Care 'pills' by M&C Saatchi
19 Mar 2012
The "support for the woman behind the cancer" campaign launches in cinemas this month.
MHP Health Mandate called in for blood cancer brief
13 Mar 2012 | by Sara Luker
the need to speed up access to new drugs for blood cancer sufferers....(TAP), connecting a UK-wide network of hospitals aimed at giving blood cancer patients faster access ... s expertise in cancer is second to none. We were impressed by the agency s detailed understanding ... cancers. L L Research s chairman of fundraising is Tony Blair s former comms director Alastair ...
Hollywood backs first Breast Cancer Care campaign
27 Feb 2012 | by Sara Kimberley
Cancer Care's first major advertising campaign....The 'Support For The Woman Behind the Cancer' campaign will launch across cinemas in March ... .breastcancercare.org.uk/thewoman. The ad by M C Saatchi illustrates that behind every breast cancer diagnosis is a real woman ... : "Breast Cancer Care shows that it is possible to feel strong and positive if the right help is available ...
Hotline: Maggies Cancer Caring Centres appointment
19 Apr 2012
Maggies Cancer Caring Centres has appointed The Good Agency to develop its supporter acquisition
Healthcare: On the Agenda - Study redefines breast cancer
27 Apr 2012
for breast cancer, showing that it springs from ten separate diseases. The journal Nature's findings could pave the way for a vastly refined system of treatment, where drugs are matched to specific cancers ... ,000 women in the UK and Canada. In what was dubbed a completely new way of looking at cancer, researchers ...
Healthcare: On the agenda - Aspirin could prevent cancer
30 Mar 2012
impede or prevent the spread of cancer. For and against Researchers were quick to state ... cancer cases and deaths. Experts also warned that the drug can cause dangerous side effects ... 's certainly time to add prevention of cancer into the analysis of the balance of risk and benefits of aspirin ...
Breast Cancer Care trials 'hard-hitting' ad approach
31 Jan 2012 | by Matthew Chapman
Breast Cancer Care is to swap its pink-themed messaging for a more hard-hitting positioning...the cancer . The ads show a confident woman with a mastectomy scar, no hair or clothes, covered in pills. Breast Cancer Care hopes to achieve greater cut-through with the more hard-hitting approach, having struggled for brand awareness against Macmillan Cancer Support and Cancer Research UK. Jane Heath, head ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
