01 Jun 2012
| by David Benady
.
The standard period for interims is 12 to 18 months .
Absorbing an interim is easiest where ...
29 May 2012
| by Matthew Chapman
The activity will run up until the two-week blackout period ahead of the Olympic Games, which prevents non-sponsors using Olympic athletes in advertising to protect official sponsors, which include British Gas competitor EDF Energy.
The ad uses Psyop animation to create realistic, speaking ...
28 May 2012
| by Sarah Shearman
it had used since it first advertised on TV in 2010.
Follow Sarah Shearman on Twitter ...
23 May 2012
| by Daniel Farey-Jones
was really engaging and who wasn t commonly used in advertising," he said.
"He's only ever done ads once ...
22 May 2012
| by Matthew Chapman
Better Energy' advertising and in particular, to our new brand character.
"Bringing together 'Thank ...
22 May 2012
| by Daniel Farey-Jones
.8bn.
BP fell 17% to $10.4bn, Standard Chartered fell 16% to $10.1bn but O2 suffered most ...
79
Standard Chartered
10,064
-16%
13
80
Red Bull
9,984
8 ...
21 May 2012
| by Noelle McElhatton
Marketing: In the light of General Motors reassessing its advertising on Facebook, is the social network s IPO... to paraphrase Sir Winston Churchill... the end of the beginning or the beginning ...
there. And WPP chief Sir Martin Sorrell believes Facebook is not the right environment for advertising ...
15 May 2012
| by Matthew Chapman
The press activity is headlined 'E.ON guarantees not to increase home energy prices in 2012' and continues the brand s animated style it uses in television advertising .
British Gas owner Centrica put out a statement on Friday (11 May) warning that wholesale costs will be around 15% higher this winter ...
15 May 2012
| by Sarah Shearman
More than 140 brands, many from the FMCG sector, have invested in advertising on Twitter since ...
, Trends and Accounts, in really creative ways .
They are setting a lot of standards which are being ...
other online advertising.
Wang refused to break down revenues and declined to comment on pricings ...
04 May 2012
| by Noelle McElhatton
thief] can do nothing.
Will there be a play on consumer trust in advertising the Wallet?
I don ...