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The British Army has appointed Grand Union to redesign its websites and is planning to issue a...Grand Union, which triumphed in a pitch against undisclosed agencies, will create an online identity for the Army. The Army currently runs a series of sites ranging from ArmyNet, its internal communications portal, to recruitment and individual regiment sites. It is now expected to issue a brief ...
COI is understood to be seeking an agency for a brief to redesign the Army's website, www.army.mod.uk...., the British Army's internal communications portal, and the Territorial Army site. The task is understood ... by Publicis Dialog, which has recently won awards for its "Army officer" online recruitment work. Publicis has also created a number of multimedia campaigns for the Army, including "Everest West Ridge ...
The Army has used its customer magazine Army to build a relationship with the 100,000 13-16 year...Client: The British Army/Central Office of Information Magazine name: Army Industry sector ... -year-olds who have shown an interest in the Army Objectives To nurture a database of 100,000 13- to 16-year-olds who have expressed an interest in the Army as a career option. To inform the target ...
LONDON - The British Army is searching for a digital agency to work on its account alongside...The Army is conducting its search via COI, and the selected agency will be required to provide digital services for the Army over the next three years. Publicis Modem, the agency behind the Army ... of the Army's recruitment marketing. The Army is in the process of holding a wide-ranging review of its ...
This COI interactive spot for the Territorial Army (TA) is as disciplined and effective...-up process, what army life is like and what a TA soldier does. By providing this type of reassurance ... / WWAV Rapp Collins Media 38 2= COI - Territorial Army Publicis ...
LONDON - The Army's Everest West Ridge Expedition campaign took top honours at last night...The campaign, which featured an attempt by an Army team to scale the West Ridge of Mount Everest, included live video footage shot by the climbers, which was used as part of a TV and radio campaign, as well as mobile phone downloads and video podcasts. Overall, Dare received the most awards, scooping ...
I started this journey with a TV ad for the Army, which, given the lineage of this brand...between real geezer and gurgling dork. The Army invites people to be the best, but I'm not sure it has a ... geezer in the full film. The stories reveal different aspects and benefits of joining the Army ... the website, which was on-brand for what I presume is the Army brand - no-nonsense, easy to navigate, hands ...
in the army....The show has a working title of 'Bombshell' and will feature a cast of around 12 actors. It is due to air in January 2005. Speaking to Broadcast magazine, Shed's managing director Brian Park said the show would look at all facets of modern army life. "There will be male and female recruits and all ...
on behalf of the British Army....The channel, owned by Flextech, will screen a series of programmes in October detailing the Army ... -second branded idents for the Army. The behind-the-scenes documentary, consisting of five 30-minute episodes debuting in October, will follow the Army's progress, as it trained and planned its attempt ...
LONDON - The British Army is putting out a TV and online campaign encouraging potential recruits...mission from the first person perspective of an army recruit. The first ad breaks on Channel 4 tonight ... -over states: "Show us your Army skills Start Thinking Soldier. Online". At the end the viewer is directed to www.army.mod.uk where they can decide how they would conclude the mission. They are then given ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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