15 May 1998
| by CAMILLA BALLESTEROS, director of intera
Following the success of the Army Website last year, I was alarmed
to hear the relaunch was making...Following the success of the Army Website last year, I was alarmed
to hear the relaunch ...
, the
site opens the Army up to public inspection (only superficially, thank
heavens). The Army is an old ...
relations (Army)
Brief Recruit, communicate Army image/news to public, provide
information for service ...
19 Jun 1997
| by JULIAN LEE
The British Interactive Multimedia Association awarded The British
Army and Neneh Cherry its top...The British Interactive Multimedia Association awarded The British
Army and Neneh Cherry its top prizes for advertising and promotion in
new media. Orange won the best corporate Web site.
...
25 May 2000
| by PAUL WHITFIELD
The Army is expanding its online recruitment drive this week by
launching the UK s first live...The Army is expanding its online recruitment drive this week by
launching the UK s first live ...
-time dialogue
with soldiers and officers about Army careers. The Army expects the
update to the web site (www.army.mod.uk) to further boost traffic. At
present, nearly 60% of information requests about Army ...
07 Jul 2006
| by Larissa Bannister
The British Army has appointed Grand Union to redesign its websites and is planning to issue a...Grand Union, which triumphed in a pitch against undisclosed agencies,
will create an online identity for the Army. The Army currently runs a series of sites ranging from ArmyNet, its
internal communications portal, to recruitment and individual regiment
sites. It is now expected to issue a brief ...
30 Jul 2009
| by Claire Billings
LONDON - The British Army has appointed AKQA to lead its digital marketing strategy with a brief...be used by the Army. One of its tasks will be to create a single army recruitment site at www.army.mod.uk and integrate it into social media as the Army looks to improve the online experience for potential recruits and increase the number of applicants. Publicis Modem will continue to provide digital advertising for Army ...
09 Jun 2006
| by Larissa Bannister
COI is understood to be seeking an agency for a brief to redesign the Army's website, www.army.mod.uk...., the British Army's internal communications portal, and
the Territorial Army site. The task is understood ...
by Publicis Dialog, which has recently won awards for its
"Army officer" online recruitment work. Publicis has also created a number of multimedia campaigns for the Army,
including "Everest West Ridge ...
18 Jun 2009
| by Anne Cassidy
LONDON - The British Army is searching for a digital agency to work on its account alongside...The Army is conducting its search via COI, and the selected agency will be required to provide digital services for the Army over the next three years. Publicis Modem, the agency behind the Army ...
of the Army's recruitment marketing. The Army is in the process of holding a wide-ranging review of its ...
27 Oct 2003
| by Staff,
LONDON - Pilot Interactive has unveiled a brand new website for the Army Cadet Force...and communications manager, said: "It's vital that the Army Cadet Force maintains its appeal to youth, which is why ...
, the British Army. Cadets take part in a variety of adventurous, sporting and community activities, as well ...
18 Jun 2009
| by Jacquie Bowser
LONDON - The British Army is seeking a new digital agency, via the Central Office of Information.... Publicis Modem will retain responsibility for the creative digital element of the British Army's recruitment marketing. The overall aim of the army's recruitment marketing strategy is to inspire and raise awareness of army careers, which have received a recessional boost as higher quality candidates consider ...
24 Jan 2008
| by Kate Nettleton
marketing account for the Army....The MoD has sent out an initial request for information to UK and European agencies ahead of a pitch. The incumbent, Tequila, will defend the business. The brief covers the Army s below ...
and DM campaigns. The review does not affect Publicis Dialog, which currently handles the Army s online ...