12 Mar 2012
Publicis London has created an ad to encourage people to join the Territorial Army. It sets out a
14 Feb 2012
| by Jeremy Lee
JWT has captured the Army's advertising account following an epic three-year pitch....every aspect of the Army s recruitment process, from handling the advertising, direct marketing ...
the quality and quantity of recruits required for the Army s current and future needs and the contract ...
to recruit Army personnel.
...
05 Aug 2008
| by Ed Kemp
LONDON - The British Army recruiting group plans to increase its investment in direct recruitment.... The latest recruitment figure for Army soldiers for the year to April 2008 was 11,862.According to research by the Army, more than 25% of its 36m ad budget is spent on neutralising the effects of negative media ...
, said: 'If we do nothing, recruitment conditions will get worse.' The Army has retained Tequila ...
24 Jul 2007
| by Ed Kemp
LONDON - The Salvation Army has appointed Kitcatt Nohr Alexander Shaw to handle its fundraising...The agency will create a raft of work from this autumn, including a campaign to boost awareness of the charity around London later this year. The brief also comprises the creation of a mailing to support the charity s Christmas appeal, followed by a welcome pack for new donors. The Salvation Army spends 6.1m ...
24 Jan 2008
| by Kate Nettleton
marketing account for the Army....The MoD has sent out an initial request for information to UK and European agencies ahead of a pitch. The incumbent, Tequila, will defend the business. The brief covers the Army s below ...
and DM campaigns. The review does not affect Publicis Dialog, which currently handles the Army s online ...
25 Nov 2008
| by Joe Thomas
LONDON - The Salvation Army has appointed media agency Mike Colling & Co (MC&C) to handle its...on channels including Channel 4, UKTV History and TCM. Separately, The Salvation Army has launched its annual ...
in need. In September, The Salvation Army's charity shops posted a profit increase of 64% to 6.2m over the past year- the biggest growth in the UK charity shop sector. Projects run by The Salvation Army ...
27 Oct 2011
Primesight's sales and marketing director on why he rejected a career in the army for one of late....
If I wasn't working in advertising, I'd be ... I very nearly ended up as an army officer.
In ten ...
23 Feb 2012
JWT has moved up the creative new-business league with its capture of the Army account, while
25 May 2012
the agency's success in winning the pitch for the British Army.
08 Dec 2011
| by Katherine Levy
Activity will surround umbrella reservist recruitment campaigns for the Territorial Army, Royal ...
the "tri-services" of the Army, the Navy and the RAF.
MG OMD, which handles media planning for the RAF ...
duties for the Army and the Navy respectively. Each of the agencies will continue to be responsible ...