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JWT has captured the Army's advertising account following an epic three-year pitch....every aspect of the Army s recruitment process, from handling the advertising, direct marketing ... the quality and quantity of recruits required for the Army s current and future needs and the contract ... to recruit Army personnel. ...
The Ministry of Defence (MoD) has confirmed marketing will be a low priority in its review of Army...of Army recruitment, from marketing to the management of Army Careers Offices. Publicis, which was part ... implementation planned for 2012. Army marketing director Colin Cook said: "Publicis has produced some excellent work in support of Army recruiting and continues to be our lead advertising agency. "The ...
Activity will surround umbrella reservist recruitment campaigns for the Territorial Army, Royal ... the "tri-services" of the Army, the Navy and the RAF. MG OMD, which handles media planning for the RAF ... duties for the Army and the Navy respectively. Each of the agencies will continue to be responsible ...
covers the Air Force Service, the Marine and Navy Service, and the Army and Land Forces, and has been issued just weeks after the MoD was forced to make 930 Royal Air Force and 920 Army personnel redundant. Eventually, 12,000 members of the Army and the RAF will face redundancy, and the Government envisages ...
available in the Territorial Army, RAF Reserves, Royal Naval Reserve and Royal Marines Reserve ... to axe 12,000 members of the Army and RAF by 2015. WCRS already had a relationship with the Ministry ... on ?the Territorial Army, while DLKW Lowe handles the advertising for the RAF. The Army is currently ...
for the charity, which was formerly known as the Army Benevolent Fund, in February this year ...
at Publicis, where he was responsible for campaigns for the Army. Holgate replaces the global chief ...
- given that it has picked up the Army (as part of a wider consortium pitch) and Premier Foods ...
-award-winning campaigns such as Tobacco Education, Army Recruitment and Police Recruitment. He also championed best ...
of customer operations at Newcastle United. The club's membership programme, Toon Army 12th Man, will be a ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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