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Belfast-based PR firm Drury Communications has rebranded itself, bringing Drury Event Management and dlcmedia.com into the fold to form the DCL Group. The re-branded firm will be chaired by Lord Rogan and run by MD Tom Kelly. The agency handles regional work for the Army and BT. ...
Richard Branson is forever winning accolades as a master marketer. However his latest brand awareness strategy could be his most ingenious yet. The Virgin Mobile arm is looking to infiltrate the college and university sector by drafting in an army of students to carry out marketing ...
/Harris in New York where, among other things, he promoted Swiss Army knives before joining Ketchum in 1992 ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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