01 Jun 2012
| by David Benady
.
These freelancers are oiling the wheels of the digital revolution, as marketing departments struggle to find ...
marketing, and use interims to guide them.
'A lot of marketing departments are looking at a more flexible ...
31 May 2012
| by Loulla-Mae Eleftheriou-Smith
manufacturing sites carbon neutral.
RB has reached 175,000 children in 2011 through charity Save the Children, amounting to 775,000 children helped since 2003.
It has also reduced its accident rate by 23 ...
31 May 2012
| by Nicola Clark
media. According to data from AVG, 60% of US parents secretly check their children's Facebook accounts ...
31 May 2012
| by Alex Brownsell
: South-west London.
Hobbies: 'I play chess competitively; I coach children's rugby, which is a big ...
30 May 2012
| by Loulla-Mae Eleftheriou-Smith
.
This then became pulled into the Department for Culture, Media and Sport's (DCMS) 'Great' campaign, which gave a ...
30 May 2012
| by Helen Edwards, PPA Business columnist of the year
.
Helen Edwards has a PhD in marketing, an MBA from London Business School and is a partner ...
30 May 2012
YES - Mark Trinder, Sales director, commercial and online, ITV
Marketing departments are now more fleet of foot and flexible than they have ever been. The brands that do not adapt quickly enough ...
departments' sluggishness in responding to fast-changing preferences. This is equally true for some agencies ...
29 May 2012
| by Sarah Shearman
. Earlier this year, Kellogg was the subject of a complaint from the Children s Food Campaign over its Krave ...
29 May 2012
first creative director, Fred Seibert. For the now famous logo, Seibert called on an old school friend ...
28 May 2012
| by Nick Batten
Johnson, who left Apple last June to take the helm of struggling US department store JC Penney.
Browett ...