Ikea releases Corgi-dog holder viral for the Jubilee
01 Jun 2012 | by Loulla-Mae Eleftheriou-Smith
Ikea is getting in on Jubilee fever with a new viral that promotes the brand's hot dog holder, which has been transformed into the shape of a Corgi.
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Looking at Jubilee ads sweeping the nation
01 Jun 2012 | by Sara Kimberley
Mackersey Mr Kipling 'Jubilee celebrations' by JWT London Executive creative director: Russell ... Art director: Andy Vasey Eden Project Big Jubilee Lunch by UM London and McCann London ...
The age of the interim marketer
01 Jun 2012 | by David Benady
segment director at Mars Confectionery. 'The team at Mars are excellent and there are real stars ... . The standard period for interims is 12 to 18 months . Absorbing an interim is easiest where ...
The craft of arts sponsorships
01 Jun 2012 | by Matthew Chapman
several artists and dance troupes with Kinect; London-based artists Keiichi Matsuda and James Alliban ... ' in the music industry, Pratt argues, adding: 'The same thing is going to happen within the arts world'. BP ...
Public Sector: Childminders like the offer of free milk
01 Jun 2012 | by John Owens
Milk4childminders, a firm that delivers free milk to children who are in the care of registered childminders, enlisted Lava to devise and implement an online campaign aimed at strengthening relations with its existing clients and attracting new customers.
Understanding the customer journey
01 Jun 2012 | by Outdoor Media Centre
in the market (an average of 11 times in two weeks) compared to banks (an average of four times in two weeks).The ...
Jubilee spirit unites the nation
01 Jun 2012 | by Doug Whelpdale
that the capital feels towards the Queen, Londoners are most likely to spend the extra holiday time with family ... 's. Kellogg s has resurrected packaging from 60 years ago, while Sainsbury s has run relatively standard ...
The week
01 Jun 2012
Mayor of London Boris Johnson has appointed the BBC's Westminster news editor Will Walden to be his new director of comms, replacing Guto Harri. BAFTA has appointed Kindred to promote its learning and events programme after being matched by the PRCA's 'Find A PR Agency' service. McVitie's has chosen ...
City & Corporate: The Week in the City
01 Jun 2012
In her eight years with GE Healthcare, she also held a variety of comms leadership roles that included serving as the internal comms leader for three functions and six GE corporate officers, including the current CEO of GE Healthcare. Rostrum Communications, the London-based corporate b2b PR agency, has ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
