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Tune Group to sponsor Premier League refs

06 Aug 2010 | by Mark Banham

later this month in London, and is expected to follow this with rapid expansion of its chain in the UK ... London property later this month, this sponsorship by Tune Group could not be more timely ... standards, the PGMO group officiates across all the Premier League, Football League and FA Competitions ...

Book flights on the go with Cathay Pacific iPad app

27 Jul 2010 | by Jacob Mathias

is launched in the Hong Kong market." Cathay offers flights from UK airports London Heathrow, Newcastle ...

iCrossing founder integrates SEO and social media for PR platform

22 Jul 2010 | by Jacob Mathias

" beyond the standard text in an e-mail attachment. The pitches, which are built into microsites, can ...

The iPad bandwagon rolls into town

28 May 2010 | by Ben Bold

. It costs nothing to download the FT app and users can read 10 articles per month for free; but a standard ... Apple's Regent's Street store in London last night and into the early hours of this morning, hoping ...

Asda acquires Netto UK stores

27 May 2010 | by Ben Bold

LONDON - Britain's second biggest supermarket, Asda, has agreed a £778m deal to buy the 193 UK

Facebook overhauls privacy settings... again

27 May 2010 | by Ben Bold

LONDON - Facebook founder Mark Zuckerberg has responded to the barrage of criticism the site has...communities for its use of personal data there were even accusations that Facebook had been sharing personal ...

Digital Work: From brief to browser

13 May 2010

's global headquarters in New York, Tribal DDB London was eventually selected to promote the launch ... , negating all rent on a particular rival street. With the right card, players could even demolish ... , versus an industry standard of 20 per cent. The click-through rate for the campaign has averaged 20 per ...

Profile: Anna Rafferty, managing director, Penguin Digital

13 May 2010 | by Andrew McCormick

authors on five consecutive evenings at 6.30pm. The fact that the project was judged more experimental ... to feature on the site. Rafferty even provides them with small amounts of cash to fund local book events ... ." For Rafferty, an English graduate of King's College London, books are what she grew up loving. However, her ...

Special Report: Affiliate Marketing - Battle of the brands

13 May 2010 | by Kim Benjamin

says it is important to have deeper reporting that goes beyond standard sales tracking and looks ... PERFORMANCE Vodafone CREATIVE: The standard creative options are available, including deeplinking ... to promote voucher codes to generate sales as customers are looking for that little extra over the standard ...

Masterclass: Personalised ads

13 May 2010 | by David Tiltman

the ads accordingly. Daisley says the service, which can be bought through Google's standard auction ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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