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'Generation flux' marketers consider alternative career paths

01 Jun 2012 | by Nicola Clark

that even the most cautious marketer should not be afraid to go it alone. 'Whatever you do, you are only ... . She has been travelling for a year while advising a charity based in London on a product launch ...

The age of the interim marketer

01 Jun 2012 | by David Benady

. The standard period for interims is 12 to 18 months . Absorbing an interim is easiest where ...

Oxford Circus and King's Cross among first to receive Wi-Fi

01 Jun 2012 | by Arif Durrani

Virgin Media has named the first of the 120 London Underground stations to be Wi-Fi enabled.... Millions of commuters and visitors to London will be able to get online at Tube stations and find their way ... for their next train on the station platform or browse the web to discover the very best London has to offer this summer. Gareth Powell, director of strategy and service development at London Underground, said: "Our ...

Campaign Viral Chart: Nike viral stays ahead of Pepsi Max

01 Jun 2012 | by Ben Hall

Kennedy London 50,333 shares this week All time: 676,182 shares ...

Empire launches iPad edition in U.S.

31 May 2012 | by Nick Batten

magazine had always set an "extremely high standard" in giving moviegoers an in-depth look behind ...

Tria Beauty appoints UM London to £1m media account

30 May 2012 | by Maisie McCabe

Tria Beauty, the home laser-hair-remover manufacturer, has appointed UM London to its £1m strategic...The US-based company entered the UK last year and has appointed UM London ahead of a multimedia ... -media partnerships. UM London was appointed to the business without a pitch. There was no incumbent, as Tria ... by UM London will be print ads due to break in June. Russell Place, chief strategy officer at UM ...

Twitter in agency hunt to boost consumer appeal

29 May 2012 | by Sara Luker

in the UK Twitter opened its London office in June 2011 and now employs 30 people. More ...

Omega unveils Start Me Up Olympic drive

29 May 2012 | by John Reynolds

Omega, the official timekeeper for London 2012, today (29 May) launches its global Olympics TV ad..., and we are very happy with the result. "The Rolling Stones are the definitive London band and we ... ." The London 2012 Olympics marks the 25th time that Omega has been the official Olympic timekeeper. However, its sponsorship of London 2012 has not been without a hitch. An Omega digital clock built ...

Hanover scoops IT lobbying campaign from McKesson UK

29 May 2012 | by Hannah Crown

to be purchased by individual trusts or even GP surgeries. A key benchmark is for all GP surgeries to enable ...

Apple welcomes former Dixon boss with £36m 'golden hello'

28 May 2012 | by Nick Batten

, including a major push into Europe, without compromising standards. When Browett took the helm at Dixons ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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