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T-Mobile launches Jubilee ad with Harry Hill and David Dickinson

of other brands, including the Co-op and a number of food brands have undertaken activity linked ...

Unilever tops 2012 Marketing Society Awards nominations

Rowntree s Randoms (Nestle) JWT Brand extension Cadbury Creme Egg Kraft Foods Foster ... ) Coley Porter Bell Kenco Millicano (Kraft Foods) JWT Brand revitalisation British ...

Think BR: How can brands harness the power of NFC?

management app at theme parks, an app that syncs the users dietary requirements with food products in store ...

Utility firms least trusted by UK consumers

viewed sectors were consumer products, food manufacturing and beverage companies, with Rolls ...

Stuff magazine launches monthly iPad edition

Stuff, the gadget magazine, has launched a monthly iPad edition, the first fully interactive...edition will be available monthly, coinciding with publication of the print edition. Single issues ...

ISBA Conference: Mobile can become 'seventh mass media'

on the marketplace. "Facebook currently has 425 million monthly active mobile users and those mobile users are 50% more engaged than [its 845 million monthly active] desktop users. That's kind of scary." Twice accidentally referring to Facebook as Google, Wood also observed that if the social network reaches a billion ...

ISBA Conference: President spotlights online behavioural ads debate

, while observing that "in general" the pressure on the government to increase new legislation regarding ... in partnering with us", holding up the Responsibility Deal on food and drink as evidence. Speaking on Budget ...

Weighing up Twitter's branded adventure

-president marketing, Kraft Foods Europe As Cadbury Dairy Milk is the nation s favourite, reach is critical to our ...

Flack's Week: 17 February

care about the food they are serving and will give you the best tips. What's the damage? Lunch ...

Marketers need to work on loyalty activation, research claims

these days, near-cash rewards appear more compelling than ever. "But it's fascinating to observe that what ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.