Duracell backs myGrid charger launch
14 Sep 2010 | by Alex Brownsell
the number of mobile-phone chargers has spiralled out of control and their entangled wires have begun ...
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Sponsorship 2.0
07 Nov 2007 | by Ardi Kolah
It’s time to re-wire broadcast sponsorship so that it works for the next generation of viewers...to such an extent that such a brand strategy has well and truly reached its sell-by date. It s time to re-wire ...
'How Clean is Your House?' stars front BT Home IT Support campaign
07 Aug 2008 | by Alex Brownsell
with a computer problem. He quickly discovers the Gremlins have chewed through the wires and continue ...
Toyota sponsors ITV1's mystery drama strand
22 Apr 2008 | by Alison Donnelly
The deal includes the series Blue Murder, Dexter, Foyle s War, Kingdom, Midsomer Murders, Poirot and Wire In The Blood. The package also includes online sponsorship and mobile interactive bumpers. The sponsorship continues Toyota s involvement with ITV as the car manufacturer is currently a sponsor of the T4 ...
StrawberryFrog wins global Panasonic brief
30 Nov 2006 | by By John Tylee
the US. The appointment marks the end of Panasonic's association with the German agency Wire, which ...
Yamaha pushes surround sound technology with mailer
30 Aug 2005 | by by Daniel Farey-Jones
the simplicity of the product, which offers surround sound from one box with no wires. The agency recently ...
Haier aims to crack UK with marketing hires
03 Nov 2010 | by Ed Owen
high definition, also available in 3D and no wires models," he said. Haier does have one model ...
ITV snaps up Star Trek's Stewart for £4.5m science thriller
08 Apr 2005 | by by Joe Lepper
by Terry McDonough, who recently worked on another ITV thriller series 'Wire in the Blood ...
ITV introduces star popularity system to allocate drama budgets
09 Mar 2005 | by by Sam Matthews
Under the new system, a drama starring 'Wire in the Blood' actor Robson Green will be commissioned with a much larger budget than a drama with a relatively unknown cast. The ROR system is designed to minimise ratings flops and comes as ITV is facing up to criticism for dropping 10% of its audience share ...
Channel 4 courts controversy with live exorcism show
14 Feb 2005 | by Sam Matthews,
A man who claims he is possessed by evil spirits will be wired up to neuro-imaging technology that will monitor the activity throughout the exorcism. The exorcism will be performed by an Anglican priest, who has said he has performed the process "for many years". A group of leading scientists ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
