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News analysis: The PC 'bad boy' shows soft side

has also proved that the dotcom model really can work. Which, when you think about it, doesn't sound ...

Opinion: Apple has underestimated online outrage

among followers of the great god Mac. Think Secrets - the site against which Apple has brought a ... to have devoted the most extraordinary amount of time to thinking about the subject. To date, Jobs has ... the hand that feeds. Think Secrets' publisher, a 19-year-old fan who set up the site at the age of 13, has ...

EDITORIAL: Draw a line under HP pitch madness

-productive. If HP would rather its consultancies devoted their time to thinking about its business rather than ...

Analysis: HP pitch threat to indie mid-sized PR agencies

has an obvious right to make whatever decision it thinks is right for its business, whole networks had ...

BIGGEST BRANDS: The top ten global brands come under the spotlight - PRWeek takes a closer look at the top ten global brands that have stood out this year and the part PR has played in their success

Doug Daft's strategy to 'think local' has taken the brand that wants to 'refresh the world', to new ... company and as individuals, how we manage our business internally, and how we think about and work ... values through an imaginative use of marketing, including product placement in films - think The Matrix ...

Ogilvy secures Nortel UK and EMEA account

seemed like the right time to make a change with some fresh thinking and a new team who can move forward ...

INTERNATIONAL: Computer firms lose out in public perception poll

: 'Do you think (this industry) does a good or bad job serving the consumer?' Airlines improved 12 per cent from their rating last year of only 51 per cent thinking they serve customers well. But the industry is still far from its high of 78 per cent in 1998. 'Many think the industry did badly after 11 ...

INTERNATIONAL: Ballmer memo puts CSR top of Microsoft agenda

are as a company and as individuals, how we manage our business internally, and how we think about and work ...

ANALYSIS: Tech PROs face future with cautious optimism - News last week of IT firm Detica's stock market flotation has raised hopes among technology PROs that the worst of the sector's troubles are now behind it, says Andy Allen

. The think-tank reported last week that tech spending would rise 6.4 per cent by the end of the year, driven ...

Global Continuity to recruit firm for IT services remit

The company specialises in products that reduce the business impact of system failures and disasters. Head of comms Jane Windsor confirmed the firm was looking for an agency with 'technical awareness and brand experience'. She said: 'The account will mainly target businesses but I think everyone is becoming ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.