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Adam & Eve's Save the Children campaign took the Grand Prix at the Thinkbox TV Planning Awards 2012
Tess Alps, chief executive of Thinkbox, is to take the role of executive chair at the commercial TV.... Alongside Alps, Thinkbox's executive team includes managing director Lindsey Clay , research and planning director Neil Mortensen, and marketing director Andrew MacGillivray. A spokesman for Thinkbox said the changes were not a precursor to Alps leaving the organisation. Alps was appointed as Thinkbox ...
is comparable to WARC and Thinkbox but above the 0.7% decline ITV stated in its results . David Abraham, chief ...
Over to Thinkbox and its Fads, Fashion and Effectiveness event presented by the industry body s chief ...
Speaking at an event held by TV marketing body Thinkbox on Friday (23 March), Sharp said to grow, brands needed to reach people who didn't buy their category very often. However, Facebook fans "skew massively to the heaviest buyers, the people who are the easiest to reach". Sharp said: "They see you ...
Thinkbox has confirmed Mike Hoban, chief marketing officer at Confused.com, Lindsay Pattison, chief...The judging panel, chaired by Thinkbox chief executive Tess Alps, includes executives from ... category winner will receive a Thinkbox TV Planning Award and their work will appear in a special awards ... on the Thinkbox website . Follow Maisie McCabe on Twitter @MaisieMcCabe ...
commercial TV marketing body Thinkbox. Combined they accounted for 2.6% of total TV ad revenues ... for 64% of this figure in 2011, helping drive commercial impacts up 2.6% on 2010. Thinkbox put the number of ads watched by the average viewer at 47 a day during 2011. A spokesman for Thinkbox said ...
Thinkbox, the marketing body for commercial TV, has signed up Germany's RTL Group and Virgin Media...Previously membership was only available to UK TV broadcasters but moving forward Thinkbox ... TV industry. Although UK advertising will continue to be Thinkbox's primary mandate, it is also recognising TV is increasingly a global business. A spokesman for the body said Thinkbox wants ...
Thinkbox, the commercial TV marketing body, has launched the Thinkbox Planning Awards 2012...This is the fifth consecutive year that Thinkbox has run the awards and the closing date ... Best use of TV innovation Best use of TV for response Tess Alps, chief executive at Thinkbox ... to produce telling results." For more details on the awards and on how to enter, head to Thinkbox ...
Thinkbox, which commissioned the study, says: "We watched some 2.7 billion ads a day in 2011, which is a ... the creativity." On the subject of television, this year's Thinkbox Television Planning Awards, which ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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