24 May 2012
| by John Reynolds
Thomas Cook has appointed a new group chief executive, ending its search for a permanent...-Novoa when he resigned from Thomas Cook last August, following three profits warning in a single year.
Weihagen will remain with the board until 30 September.
Frank Meysman, Thomas Cook chairman, said ...
29 Feb 2012
| by Loulla-Mae Eleftheriou-Smith
Thomas Cook is streamlining its affiliate marketing partnerships across its European markets...Marketing that consumers will see a significant development in Thomas Cook s online presence as a result ...
are being delivered messaging about relevant Thomas Cook brands.
Thomas Cook previously had 11 affiliate ...
sales and marketing director at Thomas Cook, said: "Affilinet's singular platform will enable us ...
17 Jan 2012
| by Loulla-Mae Eleftheriou-Smith
Thomas Cook, the beleaguered tour operator, has outlined its 2012 strategy, promising to deliver a...carefully.
Ailles said that it was "more important than ever" that Thomas Cook delivered choice, value ...
call centre.
Thomas Cook intends to deliver an "exclusive, differentiated product" to consumers ...
."
In December, Thomas Cook revealed it had dropped celebrities Louise and Jamie Redknapp from its advertising ...
06 Dec 2011
Mole was bamboozled by conflicting messages in ads that appeared to all be coming from Thomas Cook...Hello, Thomas Cook Group, how can I help?
Mktg Hi, I've seen an ad about getting 170 off holidays ...
from Sam someone, saying how it has been a difficult week for Thomas Cook, but I'd seen another ad that looks like it was from the same people that said 'We're in really great shape'.
Mktg Thomas Cook ...
28 Oct 2009
| by Staff
LONDON - Tour operator Thomas Cook is rebranding its UK winter music festival, The Big Reunion....Studio Output, will be rolled out for the event in 2010. Earlier this year, Thomas Cook launched a ...
08 Oct 2010
| by Katherine Levy
Travel operator Thomas Cook is merging its high street travel business and foreign exchange...their individual branding.
The new subsidiary will be 70% owned by Thomas Cook and 30% by the Co-operative.
Thomas Cook admitted the merger is likely to prompt hundreds of job losses as the new entity would look for economies of scale.
Thomas Cook said it would save an estimated 35m through "synergies".
Thomas Cook ...
02 Sep 2009
| by Alex Brownsell
role as Thomas Cook group strategy director without a job to go to....-executive director position at Thomas Cook in June 2007. A Thomas Cook spokeswoman said the brand has no immediate ...
's relaunch as Abbey. Thomas Cook recently appointed Campbell Lace Beta to its UK ad account, following a final pitch against Euro RSCG. Red Brick Road produced Thomas Cook's latest ad campaign, which saw ...
26 Dec 2009
| by Alex Brownsell
LONDON - Thomas Cook today (26 December) rolls out its new TV ad featuring ex-England footballer...Campbell Lace Beta, includes the long-running strapline Don't Just Book it. Thomas Cook it'. It follows ...
holiday as their most important annual purchase. Thomas Cook is also offering free kids places, pre ...
is to the British public,' said Ian Derbyshire, chief executive of Thomas Cook UK Ireland. Jamie and Louise ...
25 Nov 2010
| by Loulla-Mae Eleftheriou-Smith
Thomas Cook Group announced today that it has signed a joint venture deal with VAO Intourist...Thomas Cook is acquiring a 50.1% controlling stake in VAO Intourist, with the option to take over ...
between Thomas Cook and VAO, in which the two travel groups will merge certain operations ...
will be operated under the Thomas Cook name.
Manny Fontenla-Novoa, chief executive of Thomas Cook Group, said ...
04 Apr 2012
| by Loulla-Mae Eleftheriou-Smith
Thomas Cook, the tour operator, is planning to make social media a "big element" in upcoming...Three separate ads for Thomas Cook's London 2012 hotel packages, a competition and the different ...
'.
Speaking to Marketing, Thomas Cook's UK Ireland marketing director Michael Johnson said the holiday ...
"subtle" way to drive high levels of consumer engagement with Thomas Cook, adding that the operator ...
to remove filters
