Frugal shoppers want more than the cheapest price
27 Jan 2012 | by Tim Eales
prices, writes Tim Eales, director of strategic insight, SymphonyIRI Group....- if they ever did. Tim Eales, director of strategic insight, SymphonyIRI Group ...
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Trading places: this week's people moves
27 Jan 2012 | by Daniel Farey-Jones
Advertising The COI 's former deputy chief executive, Peter Buchanan , has joined HMDG as a consulting director. ( Campaign ) Iris has hired Bob Udale from Start Judge Gill as global planning director and Lindsay Landy as senior strategist from Philips Consumer Lifestyle division ...
IAB to reveal final data from brand building trilogy
03 Nov 2011 | by Matthew Chapman
ability to compete with media such as TV when it comes to brand building. Tim Elkington, director ...
Behind the IAB figures: Internet and TV benefit from recession
29 Mar 2011 | by Arif Durrani
in 2010, with its share of the total ad spend pie increasing from 24% in 2009 to 26% in 2010. Tim ...
VIDEO: New-look Starbucks opens its doors in central London
10 Nov 2009 | by Susan Billinge
In this video supplied by the chain Tim Pfeiffer, Starbuck's senior vice president of global design, goes over the elements of the store, which is located on London's Conduit Street. The coffeehouse ... and automobile manufacturers are used for upholstery. Tim Pfeiffer, Starbuck's senior vice president of global ...
Chewits receives makeover from Tayburn
26 Aug 2009 | by Jacquie Bowser
The packs have hit the shelves, supported by point-of-sale material and the Chewits website has also been updated to reflect the new proposition. Chewits' manufacturer Leaf awarded Tayburn the brief late last year. Tim Boote, UK marketing manager at Leaf, said: "We're really pleased ...
St Luke's backs Strongbow TV work with 'sod off bankers' viral
22 Jun 2009 | by Jennifer Whitehead
. The campaign was created by Enrique Reija, Jules Vizard, Borja Alvarez, Tim Collins and Al Young ...
Domino's employees sacked after posting snot video on YouTube
15 Apr 2009 | by Staff
. Another clip shows Michael sneezing on a pizza after it comes out of the oven. Tim McIntyre, vice ...
Little Chef hunts brands for joint campaigns
27 Feb 2009 | by James Quilter
will form one of a series of marketing initiatives for 2009. Little Chef marketing director Lindsay Howard ...
Tayburn wins Chewits rebrand
16 Dec 2008 | by Dan Leahul
. The redesign will be aimed at re-engaging the tween market. Tim Boote, UK marketing manager of Leaf, said: "We ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
