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J2O

, who is also co-founder of Suso, and G2 UK chief executive Tim Hipperson, who specialises in shopper ... brand promise. - Be brave and stand for something. TIM HIPPERSON, chief executive, G2 UK J2O may ...

Tesco aims to fill 'trust gap' in personal finance

there are lots of opportunities as a challenger brand,' he added. Tim Newhouse, banking analyst at comparison ...

Recent burst in coupon use may hurt brands in longer term

it easier than logging on for emails,' says the brand's corporate commercial director, Tim Wright. In just ...

Mark Ritson on Branding: Serious dough to be made

in 1890. - Before the launch of the latest advertising campaign, Tim Kelly, head of Premier Foods' bread ...

Top regulatory gripes by the gambling, alcohol, car, food and pub sectors

His attack followed criticism from Punch Taverns chief executive Giles Thorley, JD Wetherspoon chair-man Tim Martin and Ian Burke, chief executive of Rank, that heavy-handed regulation and red tape were strangling their businesses; Thorley called for the chancellor, Alistair Darling, to go ...

Top 10 tips to maximise the efficiency of marketing spend in a downturn

spots in Coronation Street, for example,' he says. Tim Ambler, senior fellow in marketing at London ...

Tim Seager exits Kronenbourg

LONDON - Former Scottish & Newcastle marketing director Tim Seager has lost his job as chief

Branding: Clinton-backed body debuts coffee range

Clinton Hunter Development Initiative (CHDI), the organisation led by Scottish billionaire Sir Tim

Robinsons retains firm Wimbledon association

Robinsons has traditionally worked with famous players, including Britain's former number one Tim Henman, to leverage its sponsorship. However, this year it has declined to work with the latest batch ... characters. Last year, it ran only below-the-line work featuring Tim Henman, who will appear in PR activity ...

Robinsons drops Andy Murray from Wimbledon ads

The decision follows Tim Henman's retirement last September. In 2006, Britvic ran a TV ad featuring Tim Henman and Andy Murray jostling with the public to get through the tournament gates. Last year, it only ran below-the-line activity featuring Tim Henman, who also will feature in PR activity this year ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.