Revolution's Battle of the Brands: Microsoft vs. Google in real-time bidding
04 May 2012 | by Kim Benjamin
on an RTB basis,' says Tim Cross, display director at performance marketing agency Netbooster, which uses ...
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Think BR: Weird web culture is bigger than cheap LOLs
16 May 2012 | by Kate Miltner
culture conference co-sponsored by Harvard and MIT. Started in 2008 by then-Harvard undergrads Tim ... with audiences. As Lindsay Weber of Buzzfeed noted, the Old Spice campaign took off online the way it did ...
IAB Figures: Digital adspend grows 14.4% to £4.8bn
03 Apr 2012 | by Sarah Shearman
m in 2011. Tim Elkington, director of research and strategy at the IAB, said the growth has been ...
Think BR: Size matters online
19 Mar 2012 | by Tim Elkington
Are larger online ads more effective at helping brands achieve their objectives, asks Tim Elkington...that they re there to enjoy. The future for brand based advertising looks exciting. Tim Elkington ...
Google tipped to install former UK chief to head Motorola Mobility
24 Feb 2012 | by Sarah Shearman
of the Americas, replacing Tim Armstrong who defected to become AOL's chief executive. Matt Brittin was drafted ...
Rugby's first interactive app launched for RBS 6 Nations
03 Feb 2012 | by Arif Durrani
to interact with one another during the game, regardless of location. Tim Crow, chief executive of Synergy ...
Careers: The business of one
20 Jan 2012 | by David Benady
Tim Goodchild, AOL recruitment manager for London, says that last year the company, which owns ...
2012 CES offers a glimpse into the future for brands
19 Jan 2012
momentum fast. For example, AOL's Tim Armstrong announced that the company will be the largest investor ...
Myspace ties up with Panasonic for social TV venture
10 Jan 2012 | by Sarah Shearman
. Tim Vanderhook, chief executive of Myspace, said: "Myspace was the first successful social network ...
Yahoo confirms PayPal's Scott Thompson as new CEO
04 Jan 2012 | by Sara Kimberley
. Tim Morse, who has been acting chief executive at Yahoo following Bartz's departure, will resume his ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
