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Toshiba runs £3m HD ads

The campaign will high-light the 'upscaling' technology in Toshiba's latest range of TVs, laptops and DVDs, which it claims improves the quality of standard-definition TV pictures to 'near HD'. The ads, which break on 10 November, are the first to feature a visual effect called 'timesculpture', a ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.