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Will a network of independents work?

16 Feb 2012

." CLIENT - Matt McDowell, marketing director, Northern Europe, Toshiba "I wouldn't be so worried about ...

Trading places: this week's people moves

18 Nov 2011 | by Sara Kimberley

-created and directed Toshiba's "space chair" in 2009. (Campaign) Gyro London has appointed former Proximity ...

Amadeo and Tarpey join AMV creative team

17 Nov 2011 | by Anne Cassidy

Amadeo was previously the creative director at Grey London, where he co-created and directed Toshiba's "space chair" in 2009. Since leaving Grey a year ago, he has been working on his own projects. He has also worked at agencies including WCRS and CDP and built a long-standing creative partnership ...

Is conflict a barrier at pitchlist stage?

13 Oct 2011 | by John Tylee

for Northern Europe, Toshiba "When it comes to appointing a lead strategic agency, clients will continue ...

McCann Enterprise wins Toshiba brief

29 Sep 2011 | by Sara Kimberley

Toshiba has appointed McCann Enterprise, a division of McCann London, as its lead creative agency.... The agency will initially develop a campaign for Toshiba's portfolio of consumer electronics products. Toshiba appointed the start-up agency Johnny Fearless in June to help launch its tablet device, Toshiba TEG, in the UK and Europe. However, the launch of the product was subsequently shelved and Toshiba ...

Brands back 'Reevoo Mark' to verify trustworthy online reviews

27 Sep 2011 | by Sarah Shearman

. Other brands backing the scheme include Sharp Electronics, Toshiba, Jessops, Dixons.co.uk and Best Buy ...

ESPN Classic in Rugby World Cup push

08 Sep 2011 | by Maisie McCabe

partners of the tournament such as Toshiba, Land Rover, ITV and Guinness are advertising on ESPN's rugby ... to the Final in Auckland, while ITV and Toshiba are advertising on the website's display ad formats, including ...

Tesco creates its first ever interactive magazine by FuturePlus

22 Aug 2011

. With particular emphasis on the new ranges from brands such as Sony, Samsung, Toshiba and LG under Tesco's Tech ...

Dan Baxter: Bitten by the tech bug

14 Jul 2011 | by Sara Luker

for some great clients including IBM and Toshiba.' This is when he fell in love with tech PR and his ...

Understanding social media curators

13 Jul 2011 | by Emily Hunt and Richard Bussy

Some social media campaigns don t look great on paper and accordingly don t reach a public saturation point. Other campaigns have looked great from the start and have gone on to light up Facebook pages, blogs and Twitter feeds, such as the Old Spice campaign and the Toshiba Space Chair Project ...

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