17 May 2012
| by Anne Cassidy
The Canadian Tourism Commission has kicked off a review of its estimated £30 million international...technology to virtually transport travellers on to actual Canadian streets.
The Canadian Tourism ...
10 May 2012
| by Loulla-Mae Eleftheriou-Smith
Tourism and heritage minister John Penrose and VisitEngland head James Beresford have stuck up...and whether it would be better to put the spend into outbound tourism marketing. In addition Thomas Cook ...
an "imbalance" in the marketing investment for domestic tourism in favour of overseas tourism. He said: "We ...
tourism market, adding: "If it turns out to be an egotistical exercise, I will be the first to hold my ...
03 May 2012
| by John Owens
global perceptions and led to a 27 per cent increase in tourism. After creating the campaign in 2010...Campaign: Inspired by Iceland 2011 Client: Promote Iceland PR team: The Brooklyn Brothers Timescale: October-December 2011 Budget: 98,000
Objective
To increase tourism ...
and the Metro in France.
Results
Tourism increased by 16.85 per cent in winter 2011, compared ...
19 Apr 2012
| by Matt Cartmell
A human rights group has called on the PR industry to shun a PR tender to support a tourism drive...positive image of the Maldives and its tourism industry due to recent negative coverage of the Maldives ...
10 Apr 2012
| by Matt Cartmell
Kyoto Tourism Council has appointed travel PR and destination specialists McCluskey International...and consumer PR plan to support the tourism council throughout 2012. This will include a familiarisation trip ...
29 Mar 2012
| by John Owens
The Greek National Tourism Organisation has said that it is open to PR support, following pleas...their weight behind an open letter to the Greek prime minister.
The Greek National Tourism Organisation ...
at ABTA, said the Greek tourism market was about ten per cent down this summer.
'There have been a lot ...
21 Mar 2012
| by Daniel Farey-Jones
The Advertising Standards Authority (ASA) has banned a press ad promoting tourism in Israel
08 Mar 2012
| by Loulla-Mae Eleftheriou-Smith
VisitEngland chief executive James Beresford and minister for tourism and heritage John Penrose...that "traditionally" host nations tend to see a "dip" in domestic tourism.
Beresford said: "It's a real challenge ...
this campaign."
Tourism minister John Penrose said the campaign is part of a four-year strategy to cover ...
with displacement and some of them have seen a dip in tourism.
"What we need to do is to try and fight against ...
08 Mar 2012
| by Matt Cartmell
The Qatar Tourism Authority has called in PR support as it looks to establish the sovereign Arab...Hills Balfour has been appointed to help the state as part of its strategy to grow its tourism ...
FIFA World Cup, as well as its bid to host the 2020 Summer Olympics and Paralympics.
Qatar Tourism ...
the country as a centre for leisure and business tourism. Our partnership with Hills Balfour is a very ...
07 Mar 2012
| by Loulla-Mae Eleftheriou-Smith
VisitEngland, the tourism body, has recruited Stephen Fry, Rupert Grint, Julie Walters and Michelle...tourism, but the new campaign should generate an additional 80m in domestic spend and create 12,500 jobs ...
: "This is the first time we've had a national domestic tourism marketing campaign.
"It is completely ...
of VisitEngland's three-year 24m marketing strategy to boost domestic tourism. ...
