24 Jul 2009
Y&R Peru has created a print campaign to promote the new Toyota Priuus by making a visual play...The hybrid Toyota model is set against an enchanted forest background, populated by an array of mythical hybrid creatures. Photographed by Luis Felipe Soto, the Fantasia-inspired beings gather around the car in wonder, pointing and admiring. The strapline reads: "At last an hybrid that isn't just a myth". ...
08 Feb 2010
| by Sarah Johnson
LONDON - University funding, Toyota's ongoing crisis and the fallout from the MPs expenses scandal...The Sun and The Mirror tabloids haven't yet tired of John Terry's love life while The Times leads on Toyota's ongoing crisis after it was forced to recall its Prius hybrid model. The Guardian predicts a university crisis as funding is cut while The Daily Telegraph reports a record ...
04 Feb 2010
| by Sarah Johnson
LONDON - MPs prepare for the final verdict over expenses, Toyota gets bad press and a £65m stick...John Terry is still on the cover of the tabloids today with claims of a second affair. The Daily Mail advises readers don't drive your Toyota' after recall fears and the press report on the UK car market facing a delivery crisis. The Guardian prepares for the weekend push early promoting a Saturday ...
05 Feb 2010
| by Sarah Johnson
. It's more bad new for Toyota as The Guardian reports the threat of a second recall. The Mirror gets ...
10 Jun 2010
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12 Apr 2010
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30 Mar 2010
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04 Apr 2011
| by Sarah Johnson
Toyota takes out a full page in The Independent and the Daily Mail, to tell readers that its new Yaris T Spirit comes with six months free fuel.
Mini meanwhile takes out an ad in The Daily Telegraph to tell readers it has been "caught with our payments down".
Virgin Holidays advertises its ...
22 Feb 2011
| by Sarah Johnson
and accessible".
Toyota takes out a full page in The Times to promote savings on its Auris model. ...
29 Mar 2010
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