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Each poster features a computer-generated image of an engine with wheels and an exhaust. The exhaust pipe emits a cloud, in which there is information on how to reduce the CO2 emissions of your car. As well as informing drivers that: Less revs means less CO2 and pumped-up tyres mean less CO2 , the...
The Department of Transport s latest campaign in its fight to prevent drink driving shows the devastating personal consequences drivers can experience if they are stopped on the road and breathalised. The 30-second TV spot, created by Leo Burnett, is filmed from the point of view of a male drinker as he ...
The Department for Transport has launched a new ad by Abbott Mead Vickers BBDO as part of its THINK
The Ministry Of Transport in Finland faces the constant challenge of convincing its youth to wear a seatbelt or change their attitudes towards increasingly reckless behaviour. Publicis Helsinki created a successful multi-media campaign for The Finnish Ministry Of Transport last year, and set out ...
Transport for London has launched a road safety campaign aimed at tackling safety on London s roads. The campaign comprises of three ads, created by M C Saatchi, which are being rolled out to coincide with greater numbers of motorcycles, scooters and cycles on the capitals streets as spring approaches ...
Leo Burnett London has created a hard-hitting TV campaign for the Department of Transport to tackle
Transport for London has launched a series of films starring Edith Bowman and Dermot O
This campaign aims to encourage the public to think about their engine CO2 emissions when driving. The TV campaign introduces the engine as a clever invention, but with unwanted side effects such as CO2 emissions. It goes on to demonstrate simple constructive tips to help your engine emit less CO2....
industry, the London Chamber of Commerce and Industry has appointed a new head of transport...and campaigns industry, the London Chamber of Commerce and Industry has appointed a new head of transport ... by the mayoral office for tackling London's transport problems, including proposals for congestion charging ... to the transport debate in the capital,' Crabb said. One of Paterson's first projects will be the continuation ...
that resembles customer service from London Transport, via agency City Financial Marketing. For years we ve all had to suffer the ignominy of travelling on public transport. We are subjected to buses arriving ... Ticketline s contact details. I ve always wondered whether London Transport actually captures ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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