Transport for London hunts for direct agency
03 Jul 2001
LONDON - Transport for London (TfL) is hunting for a direct marketing agency to communicate Mayor
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Giffgaff 'the man' by Albion
27 May 2010
using public transport. He is also criticised for his relentless quest for power and world domination ...
Oyster to apply website visitor identification for online sales boost
01 Mar 2005 | by Daniel Farey-Jones
LONDON – Oyster, Transport for London's ticketing and revenue smartcard scheme, is to use RedEye
BP Mobil asks MBO to raise awareness of lubricants range
12 Jun 1998 | by MICHELE MARTIN
of its synthetic lubricant range for its key transport market....of its synthetic lubricant range for its key transport market. It marks the first time BP Mobil ... in business-to-business mailings and the automotive sector. Existing clients include the Freight Transport ... -chip transport companies. A creative communications campaign will follow. ...
Foster's sponsors TfL's free travel initiative for New Year
15 Dec 2004 | by Daniel Farey-Jones,
with Transport for London covering the Tube, buses, DLR and trams.
TfL launches online departure boards
27 May 2009
Transport for London has launched online departure boards that show live travel information
MARKETING MIX: That was the week that was
20 May 1999
Transport Advertising and the GLC clash over a series of posters showing a pair of legs with the line...15 years ago. Apple Computer launches teaser ads in the press for its first major TV ad campaign in the UK. Virgin plans to open a small chain of pubs aimed at women within the next two months. London Transport Advertising and the GLC clash over a series of posters showing a pair of legs with the line ...
Global Brief: Japanese clients unite to win the women’s market - Five companies are using one brand to update their images, Karen Yates writes
21 Jan 2000 | by KAREN YATES
- even the annual holiday. Aimed at young Japanese urban women, WiLL aims to be their transport...Imagine, if you will, a single brand that covers a car, a fridge, a beer, a deodorant, a computer - even the annual holiday. Aimed at young Japanese urban women, WiLL aims to be their transport, the lager they pull from the WiLL fridge before turning to the WiLL laptop to book their WiLL holiday ...
Search giant targets television industry with Google TV
21 May 2010 | by Staff
SAN FRANCISCO - Google has unveiled its Google TV offering, which transports internet services
Energy Saving Trust hands DM account to SFW
08 Oct 2010 | by Sara Kimberley
provides free and impartial advice to consumers on saving energy, domestic renewables and greener transport. Janet Mackechnie, transport marketing manager at Energy Saving Trust, said: "Cutting carbon dioxide ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
