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Chambord makes TV debut with E4's Revenge

01 Jun 2012 | by Gemma Charles

Chambord, with agency Duke and Earl, has created a series of idents to be aired around the ABC Studios drama set in the millionaire s playground of the Hamptons. The three idents, in Chambord s ink Sketch look and feel, will be five-, 10- and 15-seconds long. The sponsorship deal, brokered by UM ...

Campaign Viral Chart: Nike viral stays ahead of Pepsi Max

01 Jun 2012 | by Ben Hall

6. Nike 'Mario Balotelli' by Agence Leg, France 5,390 shares this week All time: 45 ...

Pitch Update

31 May 2012

Having invited eight agencies to go through to the chemistry stage, Coral, the Gala Coral ... , this is thought to be happening in Cannes week, giving one agency an excuse to hit the bar and the other a reason to hit the sack. Bahlsen is expected to announce which agency has picked up its advertising account ...

Adam & Eve, MG OMD and Goodstuff pick up Thinkbox TV Planning gongs

30 May 2012 | by Daniel Farey-Jones

Adam Eve s Save the Children campaign, which also won the best use of sponsorship or content category, included a TV spot, branded content, sponsorship and a telethon. In partnership with ITV, the agency created a six-part Sunday primetime show called Born To Shine , the first inspired ...

Tourist numbers to dip before Olympic boost

30 May 2012 | by Loulla-Mae Eleftheriou-Smith

According to a report by travel technology companies Forward Keys and Amadeus, there has been an 8% year-on-year decline in bookings for trips to the UK from overseas for the three weeks prior ... just before the games simply means that tourists are choosing to travel around the peak time to avoid ...

Phones4U horror spot tops 2011's most complained about ads

30 May 2012 | by Arif Durrani and Ben Hall

complaints / Not upheld Ponce Buenos Aires 5. Travel Palestine / 149 complaints ... to the high level of complaince with the rules by advertisers, agencies and media owners, considering that we ...

R Whites reinvents 'secret lemonade drinker'

29 May 2012 | by Loulla-Mae Eleftheriou-Smith

. The new ad, created by PR agency Taylor Herring, again features actor Julian Chagrin creeping down ... ". The ad was created after the agency contacted Chagrin and conducted a national search for Philpin, who ...

Bauer's Heat to produce 'dual viewing' shows for Channel 4

29 May 2012 | by Maisie McCabe

to life." Bauer Media was awarded the brief after Channel 4 and its media agency OMD a held a pitch ...

Tetley reduces Tea Folk role in summer campaign

29 May 2012 | by John Reynolds

The brand, owned by Tata Global Beverages, reintroduced the Tea Folk in 2010 after a 10-year hiatus. They returned with the endline, "That's better. That's Tetley". The characters will feature less prominently in this campaign, with actors taking a more central role. The ads, by agency Dare ...

'Bigger. Fatter. Gypsier.' campaign will be investigated by watchdog

28 May 2012 | by Sarah Shearman

was created by Channel 4 s in-house agency 4Creative, showed an image of traveller boys looking menacing ... and offensive towards the travelling community. Today the ASA has announced that following a recommendation ... and the text reflected the tone and content of the programme they promoted. The Irish Traveller Movement ...

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