Sector Insight: betting shops
15 May 2012 | by Jane Bainbridge
, travel and FMCG companies in the UK, Europe and the US and began his marketing career in brand management ...
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Q&A: Tony Wang, general manager Twitter UK
15 May 2012 | by Sarah Shearman
, from entertainment, to broadcast, tech, telecoms and travel. What we are now seeing is as new brands ...
Sports lifestyle brand Extreme Group seeks agency for lifestyle push
15 May 2012 | by Sara Luker
The firm is looking for a consumer agency that can handle an all-encompassing brief across its six categories, ranging from fashion to sports drinks. Extreme's categories include Extreme Hotels, travel brand Extreme Destinations, driving experience company Extreme Element and sports beverage brand Extreme ...
Heathrow launches campaign reassuring passengers of smooth Olympic run
14 May 2012 | by Loulla-Mae Eleftheriou-Smith
, volunteers and contractors will be working collaboratively to ensure travellers experience a smooth passage ...
Flybe takes a swipe at rivals in humorous ad
14 May 2012 | by Sara Kimberley
lips. The new positioning aims to target business travellers, who account for about 45% of Flybe ...
Cambridge Airport appoints Four bgb amid service expansion
14 May 2012 | by John Owens
there. We want to push the ease of travelling especially when there are stories constantly about ... agency with a clear understanding of the aviation and wider travel industry in the UK, as well ...
How social media is removing the barriers between corporate and consumer brands
14 May 2012 | by Cathal Smyth
%) Technology, Media Telecommunications 43,561 32,972 10589 (+32%) Travel and Leisure 55 ... ,762 433,793 83969 (+19%) Travel and Leisure 1,490,996 853,835 637161 -75 ...
Industry view: Is easyJet's marketing makeover working?
12 May 2012 | by Loulla-Mae Eleftheriou-Smith and Daniel Farey-Jones
connection between the airline and the pleasure of travelling, whether for family holidays, business ... ; Tom Rees is Mintel's travel and tourism analyst; and Bill Hart is chairman of specialist travel ... to get them to participate. If they can achieve this, consumers will determine where the campaign travels ...
Lord Mandelson to advise APP after accusations of illegal logging
11 May 2012 | by Sara Luker
has travelled twice to Jakarta in the past few months and held meetings with the EU ambassador there ...
Lucre to lobby for improved child travel safety for BubbleBum
10 May 2012 | by Hannah Crown
showed that last year 1,423 children aged 11 and under were killed or seriously injured while travelling ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
