31 Dec 2009
Each week, Campaign magazine publishes the top ten agency business rankings for: creative media direct marketing digital In the attached table above, we publish the entire leagues, including agencies further down the lists. The table shows the cumulative totals for new business wins ...
24 Apr 2008
| by Universal McCann
Social media - and blogs in particular - is becoming a more important part of global media...in their weekly media diet. According to the survey, TV too is facing similar competition for eyeballs with 83 ...
that there is no sign of a pause in the explosive growth of social media. Video clips, blogs, podcasts, social networks and RSS are all essential components of the online media diet. While not all markets ...
18 Jan 2012
| by Staff
be earning at media owners....The first part of this salary survey focused on media agencies, and it painted a promising picture for the year ahead for those working at agencies.
According to the media owners' segment ...
, the average offering for a graduate at a media owner has stayed flat at 18,500, while the number of roles ...
21 Mar 2007
| by Amanda Nottage
As clients look to tap new channels, media agencies are being forced to develop broader expertise...that media agencies are learning to
live by. As consumer behaviour has been transformed by an ever-expanding
choice of media, pressure has been piling on agencies to better
understand each channel's implications ...
and unveiled last spring, TouchPoints was
intended to provide a link between the plethora of media information ...
13 Apr 2012
| by Ines Nadal and Tara Beard-Knowland
Half of businesses feel their social media skills are either below their industry average or very...to explore how businesses are adopting to the social media age, investing in and getting value from social media. The first wave of the Social Media Benchmark study was presented last month, the second wave is now underway.
"Social media is like teenage sex: everyone wants its, at first it is a little ...
04 Oct 2010
| by Richard Morris
Carat's CCS survey reveals the most trusted brands among traditional and new media, and emphasises...As information proliferates, the need for "lighthouse media" brands increases. A trusted media ...
s Consumer Connection System (CCS), an annual survey of 11,000 people, has revealed how trustworthy media ...
for any brand seeking to connect with consumers in the new-media age.
The BBC is the most trusted media ...
06 Sep 2010
| by Sara Kimberley
Media Square, the marketing services group that houses The Gate, has had a solid start to the year...The group, which acquired ad agency CST from Cagney in a deal worth 430,000 earlier this year, has said it been profitable during the first half of this year, operating ahead of budget.
Media ...
expectations for the full year.
Peter Reid, Media Square chief executive, said: "The group has performed ...
04 May 2012
| by Sarah Gale
their lives are planned via social media and where there is no such thing as going online , more a seamless ...
. On demand is a key part of their lives, across all media.
For example, according to TouchPoints3, around ...
media, mobile apps and new technology for the attention of an audience which is notoriously fickle ...
17 May 2012
| by John Reynolds
media technologies and will be a "big" hit in the media market, while data will play an increasingly...was speaking at today's Media360 event on a session entitled "Dynamic Creative: What are the opportunity ...
-focused media world? and "What client categories can benefit from increasing advertising through more relevance ...
in the media landscape, Fletcher advised that media executives did not want to be swamped with data ...
to remove filters
