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Social media strategy

and panel discussions taken from 2 of our recent social media conferences.

Bavaria scores big, thanks to massive media coverage

World Cup. This is according to Ornico, which tracked all local media mentions of the word Bavaria...; the media clearly positioned the Dutch brewery and the women wearing the bright orange minis as the hero ... a talking point for the media, opinion shapers and for people focusing on the world cup. "Shape the national discourse" "More importantly, the event was covered by most of the local media that influence ...

Porn charge expected as XXX domain gets go ahead

marketing chief admits he has to "deal with" power of Facebook Use of social media to rise as Osborne plans massive cull of government websites Tumblr on the rise as media brands like New York Times ...

Condé Nast relaunches food mag as an app and says others may follow

this article on Brand Republic's digital blog The Wall Also on The Wall today The Social Media ...

Myleene Klass to front Casio schools' initiative

recent appointment of former Bauer Media chief marketing officer Andrea Vidler, as the company s UK ...

Cher Lloyd forges ahead as X Factor YouTube favourite

show at the weekend. The suspected names of the additional acts were leaked on social media sites ...

X Factor complaints flood social networking sites

media manager at Carat, said: "The decision to select Cher and Katie, who both stumbled through ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.