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Corona Extra embarks on heavyweight outdoor and digital drive

Photographed in Mexico, the campaign created by Beattie McGuinness Bungay focuses on its "bucket serve" in a bid to place sociability and sharing with friends at the heart of the brand. Launching this week, the campaign will make Corona the biggest outdoor advertiser in the world beer category this year ...

Departing AA chair McGuinness: 'We may be on the brink of a real renaissance'

This week Andrew McGuinness, founding partner at Beattie McGuinness Bungay, handed over the reins

Gallo teams up with Universal Pictures for film club drive

bottles into the club microsite. Trevor Hardy, founder of The Assembly, said the campaign was designed ...

Revolution: Social Media - Meet the new social networks

Hardly a month goes by without news of yet another niche social network creating a diversion from Facebook and Twitter. But what potential do they really offer to brands?

Adwatch (April 4) ) top 20 recall: The Guardian

3 ( ) Yorkshire Tea Beattie McGuinness Bungay/ MediaCom North 40 ...

Adwatch (Mar 7) top 20 recall: McDonalds

10 ( ) McCain Ready Baked Jackets Beattie McGuinness Bungay/PHD 40 11 ...

Cobra attempts to overtake 20 beer brands with £4m campaign

The campaign, created by Beattie McGuinness Bungay, showcases Cobra as the choice beer to accompany Indian food, while focusing on its heritage and its taste. Supported by cinema and digital activity, the campaign uses the strapline, "Cobra, splendidly Indian, superbly smooth". The TV ad ...

Adwatch (Feb 29) top 20 recall: Virgin Media

Circus Digital/ MediaCom 18 10 ( ) Virgin Money Beattie McGuinness Bungay ...

Brands 'must give consumers a reason to talk back in social media', says Twitter's Daisley

a reason to talk back or great content." Daisley was taking part in a panel, hosted by Sir Trevor ...

Subway's UK marketing chief on putting health and value at the heart of the brand

. In the long term, the company claims that the sky is the limit. Akhtar's boss, area development manager Trevor ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.