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Unilever splits global Knorr business between Lowe and DDB

JWT to Lowe and DDB....Lowe will handle four regional accounts, which will be coordinated out of the Lowe London office. DDB will continue to handle the Knorr account in parts of North America, the Middle East, Africa, New Zealand, Australia and Turkey Unilever called a review of the Knorr account earlier in the year. In April ...

Tourism Australia awards task to DDB

Tourism Australia has appointed DDB Worldwide to handle its advertising account ahead...The tourist board will use the film, which is due for release in the UK in November, as a platform to promote the country. DDB Worldwide won the three-year contract after a final pitch against Saatchi 690,895 UK visitors went to Australia in the year to 31 March 2007. ...

Tourism Australia hands $169m global account to DDB

LONDON - Tourism Australia has appointed DDB Worldwide to handle its $169m advertising account...DDB Worldwide won the business after a final pitch against Saatchi Saatchi. The incumbent, M C Saatchi, was on the original pitchlist, which also included Publicis Mojo, Singleton Ogilvy Mather and Whybin\TBWA. Tourism Australia's managing director, Geoff Buckley, said that in the coming months ...

Diageo awards cross-brand loyalty task to Tribal

The drinks giant is understood to have handed digital roster agency Tribal DDB a brief to develop an umbrella brand intended to enable it to establish an ongoing relationship with consumers. The as ... innovation, its future strategy would be to test more and launch less . Diageo and Tribal DDB were ...

Unilever splits £150m ice-cream business between DDB and Lowe

LONDON - Unilever has split its £150m global ice-cream ad business, including Walls, between DDB...The decision follows a four-month pitch process between Lowe, DDB and the incumbent, McCann Erickson, which handled all Unilever ice-cream brands. The Magnum account will be managed out ... decided to work with both Lowe and DDB across the portfolio. Unilever has consequently decided ...

Wrigley adds DDB to global roster

LONDON - Wrigley has appointed DDB Worldwide as an additional global creative advertising agency....The move, which follows a four-month review, means that DDB joins BBDO Worldwide on the company s global roster. DDB Worldwide, which previously handled Wrigley brand responsibilities only in Australia and New Zealand, will handle Airwaves, Boomer, Hubba Bubba, Juicy Fruit and Solano on a global basis ...

Guinness assigns global digital brief to Tribal DDB

Diageo has hired Tribal DDB to spearhead the global digital advertising strategy for Guinness...that Tribal DDB saw off competition from rivals including Agency Republic, AKQA and Carlson Marketing ... of plans to increase its digital spend. Diageo and Tribal DDB were unavailable for comment. - Brand ...

Guinness assigns global digital brief to Tribal DDB

LONDON - Diageo has hired Tribal DDB to spearhead the global digital advertising strategy...that Tribal DDB saw off competition from rivals including Agency Republic, AKQA and Carlson Marketing ... to increase its digital spend. Diageo and Tribal DDB were unavailable for comment. ...

GSK hires Tribal DDB to handle Sensodyne digital marketing push

The healthcare giant has appointed Tribal DDB to the multimillion pound task following a three-way pitch against global roster agencies, including independently owned Worth. The brief will see Tribal ... with sensitive teeth. Tribal DDB declined to comment. GSK is stepping up its digital marketing activity for its ...

Star Alliance hands £15m global account to DDB WWAV

LONDON - Star Alliance has appointed DDB WWAV to handle its £15m global marketing communications...was handled by Agency Insight. DDB WWAV, a recently established joint venture between DDB London and its ... airlines, including Lufthansa, Air Canada, United Airlines, Air New Zealand and Singapore Airlines. DDB ...

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