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Gü kicks off search for DM agency

The Noble Desserts Holdings brand has approached agencies directly for the business. DDB currently handles G 's advertising account. The agency picked up the business in a pitch against Bartle ... first for the small screen and its biggest investment to date, created by DDB UK. The campaign ...

VW creates augmented reality Golf Match

The campaign, created by Tribal DDB London and Proximity London, drives people to the Volkwagen website where they can see an augmented reality version of the Golf. Users print off a code on a piece of paper which then they need to hold up to their webcam to view a 3D version of the car on their computer ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.