Professionals adopt mobile web faster than consumers
09 Dec 2010 | by Sarah Shearman
, the Financial Times launched a global corporate marketing campaign , with print ads by DDB, to promote the FT ...
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Ogilvy & Mather wins £300m global Philips business
13 Dec 2011 | by Matt Williams
The agency picked up the business following a final shootout against TBWA. DDB, the previous incumbent on the account, was eliminated at an earlier stage. O M, which ran the pitch out of its London ... emphasis on innovation and digital activity. DDB had been the incumbent on Philips' creative account ...
Acer adds AKQA to global roster
26 Nov 2010 | by Sara Kimberley
of record in the past. Last year, Acer appointed DDB China to handle its ad business as it sought a bigger ...
I've Got A Brand New Combine Harvester
25 Jun 2010 | by Giles Hedger and Marc Giusti, Leo Burnett
to Spread Manure on a Steep Incline. And yet, adland is a war-zone of battling guilds and tribal jealousies ... by clients through budgets and agency relationships denoting not a technical difference, but a tribal one ...
Albion picks up £10m Epson European integrated brief
22 Oct 2009 | by Matt Williams
The agency was awarded the business after a pitch against McCann Erickson and CMW. DDB London, the incumbent on the account, turned down the opportunity to repitch for the business. Albion will now ... ' Den star Deborah Meaden, which encourages small businesses to switch to Epson products. DDB worked ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
