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Are marketers keeping pace with changing consumer preferences? The Marketing Society Forum

. The answer is in people, not systems. MAYBE - Stephen Woodford, Chairman, Adam Eve/DDB Entrenched ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.