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Measurement and accountability. For those of us old enough to remember, this is the platform on which the digital marketing industry was built. Barring the occasional marketing director blinded by the lustre of the dotcom boom, this promise enabled us to claw away marketing spend from all-important...
AKQA s appointment followed a pitch, involving a number of agencies, including McDonald s digital roster agency Tribal DDB, which handles the brand locally in five markets including the US, Australia and Germany. While McDonald s is keen to point out that the global appointment will not affect Tribal s local ...
followed a pitch involving a number of agencies, one of which, Tribal DDB, will continue to look after ... giant Unilever revealed a slimmed-down global and UK digital agency roster. Tribal DDB, OgilvyOne, dare ...
at Tribal DDB before setting up the agency with Sam Ball and Dave Bedwood in 2004. Its mission is to make ...
. 2. Sundown - DDB Brazil Staying with the holiday theme, here s a great little web site promoting ...
Partners, Dare, Tribal DDB and AKQA. Dell has hired AKQA as its digital agency responsible for online ...
's named it as the lead agency on its global digital roster alongside local agencies including Tribal DDB ...
LONDON - Jorian Murray, DDB London managing director, is to leave the agency and will be replaced...Murray's departure is set to be confirmed today by Michael Bray, president of DDB Europe, who ... will leave DDB in January and is said to be considering starting a brand consultancy. He joined DDB in 1992 ... by Peter Scott, founder of WCRS. He is now expected to join DDB London in January. Bray is also set ...
Flintham Writer: Juan Cabral 6. MORE4, "HAPPY ENDING", DDB LONDON You've drawn the short straw ... campaign now and again. Art director: Nick Allsop Writer: Simon Veksner 7. TROPICANA, "PRESSED" DDB LONDON More DDB, but in a more Laura Ashley frame of mind this time. Art director: Emer Stamp ...
, their heads replaced by balloons. Agency: DDB London Writer: Ben Tollett Art director: Emer Stamp 2 ... . The Chelsea manager is caricatured to good effect and the message is spot-on. Agency: DDB London Writer ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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