Dell called the review in September, just three months after it made the surprise move of shifting £75m of its creative advertising business out of DDB London and into little-known Danish agency AdPeople, which picked up the business following an internal audit. In the UK, the £33m offline and £11m ...
Dell called the review in September, just three months after it made the surprise move of shifting £75m of its creative advertising business out of DDB London and into little-known Danish agency AdPeople, which picked up the business following an internal audit. In the UK, the £33m offline and £11m ...
, Harvey Nichols Brief: Reinforce Harvey Nichols' fashion status Agency: DDB London Writer: Ben Tollett ...
Saatchi & Saatchi London has beaten McCann Erickson, Publicis and DDB to the £80 million global Sony Ericsson business and it seems that the agency's affection for lovemarks might have contributed to the coup. Saatchis' global chief, Kevin Roberts, is author of Lovemarks, a book about the emotional role ...
director, Harvey Nichols Brief: Reinforce Harvey Nichols' fashion status Creative agency: DDB London ... and supplements THE LOWDOWN DDB London has launched a new campaign for Harvey Nichols to reinforce ...
DDB London, McCann-Erickson and Publicis also pitched for the account. Saatchi & Saatchi is expected to start work on a new campaign immediately. The appointment follows Sony Ericsson's split with Bartle Bogle Hegarty following what the firms described as 'differences of opinion regarding the creative ...
Saatchi Saatchi won the business after pitching against DDB London, McCann Erickson and Publicis. It follows Sony Ericsson's split with Bartle Bogle Hegarty in July after differences of opinion regarding the creative direction of the brand. BBH is understood to have been angered it was not informed ...
. As for digital agencies, only Tribal DDB is there (twice). Yet, arguably, it's these areas where the case ... the pack. And the presence of "less fashionable" agencies, such as Grey and Burkitt DDB, is a sober ... to have lost some of their edge (like DDB) are actually still producing some of the most effective work ...
business from DDB London to the little-known Danish ad agency AdPeople. The Copenhagen-based advertising ...
from DDB London to the little-known Danish ad agency AdPeople. The Copenhagen-based advertising ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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