Should companies embrace slang names for their brands?
01 Dec 2009 | by Staff
; mso-bidi-language:#0400;} Yes Stephen Woodford, Chief executive, DDB UK To rename ...
1. Dixons Middle England M C Saatchi 2. Royal National Institute for Deaf People Sound Waves M C Saatchi 3. Audi The new more fuel efficient Audis BBH 4. The Times Helicopter CHI Partners 5. Volkswagen Blue Motion DDB London 6. Daz Nipples Leo Burnett 7. Honda Back ...
; mso-bidi-language:#0400;} Yes Stephen Woodford, Chief executive, DDB UK To rename ...
Saatchi 6 DDB 5 Wieden + Kennedy 5 Bartle Bogle Hegarty 4 ...
The WPP-owned agencies scooped the business after a final shoot-out against DDB Berlin. BBDO, the incumbent on the account, and Young Rubicam were knocked out of the process at an earlier stage. MediaCom won the global media planning and buying on the account after partnering with Grey on the pitch ...
team Rose Hall and Claire Phillips from digital agency Tribal DDB . At Tribal, art director ...
't produced, for free." And free won't win over those tribal readers who cannot imagine a worse fate than ...
the badge is something that motivates and drives a set of behaviours. Deeply tribal at one end and passive ...
on Tubes and buses from Thursday. DDB London and Mediaedge:cia were appointed to the department's pandemic ...
Total Omnicom Group UK revenues, encompassing all operations, came in at $263m in Q3, down 10.3% year on year in organic terms, which excludes currency fluctuations and acquisitions. Omnicom Group also houses several ad agencies, such as BBDO and DDB as well as PR agencies such as Porter Novelli ...
LONDON - Omnicom, the global advertising group that runs agency networks including BBDO and DDB
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.