Helen Edwards on Branding: Snakes and Ladders
07 Dec 2010 | by Helen Edwards
fare well in 2011. Volcanoes permitting. Atheist Former DDB planner David Bonney believes ...
The statutory review is being handled by Oystercatchers and pitches will take place in February. Incumbent agency WCRS will be repitching for the account. The agency won the business, then worth 10m, in 2006 from DDB London. Sally Abbott, marketing director at The Weetabix Food Company, said: "It ...
fare well in 2011. Volcanoes permitting. Atheist Former DDB planner David Bonney believes ...
Execution: Parallel lines Credit: DDB Brand: Samsung Execution: Extreme Sheep LED Credit ...
The film by DDB as created to showcase the world s first Full HD 3D cinema proportion LED TV, the Philips Cinema 21:9 Platinum Series. ...
The appointed agency is expected to work across Electrolux's key European brands including AEG and Zanussi, which produce a range of washing machines, tumble-dryers, dishwashers, ovens and vacuum cleaners. Electrolux has invited Inferno, TBWA, Publicis and DDB to pitch for the account. The pitch is being led out ...
Electronics giant Philips is reviewing its $100m global digital account, held by Tribal DDB....the form of a collaboration between DDB, Tribal DDB, Unit 9 and PR network OneVoice. Philips makes a ... The advertising account, held by sister network DDB, is understood not to be affected by the review. The agency won the Grand Prix at the 2009 Cannes Advertising Festival for its "Carousel ...
PepsiCo-owned juice brand Tropicana is rolling out a print ad campaign by DDB UK to promote its
to Spread Manure on a Steep Incline. And yet, adland is a war-zone of battling guilds and tribal jealousies ... by clients through budgets and agency relationships denoting not a technical difference, but a tribal one ...
The Financial Times has launched a new online and print ad campaign for How to Spend It magazine's online edition.
will also be supported through press advertising, created by DDB, as well as PR, online and in ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.