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Should advertisers have a role in the policing of newspapers and blogs? The Marketing Society Forum

EXECUTIVE, DDB UK Without advertisers most media wouldn't exist, so it is right to recognise ...

The most irritating ads of 2011

.com VCCP 21 10 Marks Spencer RKCR/Y R 19 11= Flora Cuisine DDB ...

Virgin Media focuses on customer retention

The print campaign, designed by DDB London, will focus on the benefits Virgin Media believes its customers value the most. The campaign's first creative says "Our repair team won't take your money. But they love a biscuit." The campaign will then move on to highlight other benefits such as broadband speeds ...

Virgin Media mulls Wi-Fi network launch

speed advertising. Its current ad campaign, created by DDB, features the Speedy Gonzales cartoon ...

Ashley Stockwell to leave Virgin Media

campaign, created by DDB, features the Speedy Gonzales cartoon character, using his pace and personality ...

Philips creates online comedy series for YouTube

. The account is currently held by Tribal DDB. Gary Raucher, vice-president and head of integrated ...

One size fits none

of fashion and beauty advertising. Sarah Watson, planning director at ad agency DDB, says that there is a ...

Mark Ritson on Branding: If it ain't broke...

resurrected Beanz Meanz Heinz, despite having culled the slogan in 1993 when its ad agency, BMP DDB, came up ...

Should companies embrace slang names for their brands?

; mso-bidi-language:#0400;} Yes Stephen Woodford, Chief executive, DDB UK To rename ...

Is using the fanbase a good way for brands to associate with sport?

the badge is something that motivates and drives a set of behaviours. Deeply tribal at one end and passive ...

 

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