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them into a Twitter account called @towerbridge; morphing the dry tables into human-friendly, first-person announcements. It instantly became a hit in the still-small universe of Twitter users. Lots of people's days ... . And soon other bridges acquired Twitter feeds and engaged in banter with @towerbridge, and so did other ...
Global Marketing Conference in March, including keynote presentations from marketing leaders at Anheuser...advertising market. The Global Marketing Conference aims to inspire showcase examples of great brand ... , or almost US $700bn per annum. Follow Arif Durrani on Twitter @DurraniMix ...
Twitter stepped up its brand charm offensive earlier this month ... on Twitter. Kraft, T-Mobile and Walkers (see views from Kraft's Daryl Fielding, Walkers' Miranda Sambles and T-Mobile's Nick Foster, below) are among the first 40 brands to have launched a branded Twitter ...
Speaking at ISBA's conference today (21 March), Cobley called on the audience to make sure they were getting the most out of digital, by investing in the right "resource and people", which "requires ... Sarah Shearman on Twitter @Shearmans ...
The annual conference of ISBA, the advertisers' association, tends to draw a significant haul of execs - both marketers looking for insight and agencies and media owners on the lookout for new clients ... to Facebook, use Formspring rather than Twitter and, happily for the Radio Advertising Bureau, are big fans ...
Google's Bruce Daisley has been poached by Twitter to become its first UK commercial director....Daisley will be responsible for creating an advertising business for Twitter in the UK ... as the digital sales director. He joins Twitter in January and will report to Tony Wang, the general manager for Twitter UK, who relocated from the business in San Francisco to set up the UK office in May. Twitter ...
UK brands are 'leading the charge' in the way they use Twitter's ad products, according to Tony...More than 140 brands, many from the FMCG sector, have invested in advertising on Twitter since ... the launch of Twitter s UK office, Wang said UK brands are using its products, which include Promoted Tweets ... , but claimed that Twitter is recording healthy growth from all three types of ad product. Agency sources ...
Euro RSCG is aiming to prove its digital capabilities by launching a new agency site around Twitter
Jack Dorsey, the creator, co-founder and executive chairman of Twitter, is set to be recognised...The birth of the micro-blogging service Twitter can be tracked back through Dorsey's life ... built a simple site, Twitter, where users could instantly post short messages of 140 characters or less ... ." Since then, Twitter has become a communication platform with more than 140 million active users around ...
, Media Week has put together this picture gallery from the conference.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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