30 May 2012
| by Sarah Shearman
Pepsi and Twitter have teamed up to stream music concerts and offer free song downloads on the soft....
The artists performing at the concerts will be announced two weeks in advance. Pepsi's Twitter followers can ...
-standing relationship with music, is currently using its Glac au vitaminwater brand's Twitter account to give away ...
.
A Twitter spokeswoman confirmed: "This is our first global partnership with a beverage company ...
30 May 2012
| by Loulla-Mae Eleftheriou-Smith
Coca-Cola's "enhanced water" brand Glacéau vitaminwater is using its Twitter account to give away...From today, people who follow Glac au vitaminwater on Twitter will have the opportunity to win 15 pairs of tickets, including an overnight stay at a London 5* star hotel.
To put their hands up for the tickets people just need to send a tweet to the brand's Twitter account.
Runners-up will receive ticket ...
29 May 2012
| by Sara Luker
Twitter has fired the starting gun on a major pitch process as it attempts to become a more...it is viewed as an important site by journalists, brands and celebrities, Twitter has just ten million active UK users. Facebook has 30 million registered UK users.
Twitter s chosen agency will be charged ...
manager Rachel Bremer revealed in PRWeek last June : I ll be looking at promoting Twitter to UK ...
29 May 2012
| by Sarah Shearman
Facebook and Twitter are going head to head in their attempts to attract small to medium...cities this summer.
Meanwhile, Twitter is also trying to connect with small businesses. Last week at a London Evening Standard Business networking event, Tony Wang, general manger for Twitter UK , said ...
Twitter to grow.
A Twitter spokeswoman told Marketing: "We have a full team that deals with big brands ...
29 May 2012
| by Matthew Chapman
LG Mobile is pushing its L-Series smartphones with a One Direction ticket giveaway run via Twitter.
16 May 2012
| by Arif Durrani
Jack Dorsey, the creator, co-founder and executive chairman of Twitter, is set to be recognised...The birth of the micro-blogging service Twitter can be tracked back through Dorsey's life ...
built a simple site, Twitter, where users could instantly post short messages of 140 characters or less ...
."
Since then, Twitter has become a communication platform with more than 140 million active users around ...
15 May 2012
| by Sarah Shearman
Tony Wang, who came to the UK a year ago to set up a European sales house to enable Twitter to roll...with it since it first launched the ability to target UK users with ads in September.
What does Twitter offer brands, which other platforms don t? The value brands are seeing on Twitter is that it allows ...
. Twitter allows brands to be involved in a real-time conversation. There are plenty of broadcast mediums ...
15 May 2012
| by Sarah Shearman
UK brands are 'leading the charge' in the way they use Twitter's ad products, according to Tony...More than 140 brands, many from the FMCG sector, have invested in advertising on Twitter since ...
the launch of Twitter s UK office, Wang said UK brands are using its products, which include Promoted Tweets ...
, but claimed that Twitter is recording healthy growth from all three types of ad product.
Agency sources ...
04 May 2012
| by Sarah Shearman
Twitter bases the tweet engagement metric on the number of times the promoted product is clicked ...
tweets, and a promoted trend on 16 March this year. It asked Twitter followers to choose your own ...
is consistent with previous pricing. Bruce Daisley, sales director at Twitter, said he was "thrilled ...
02 May 2012
| by Sarah Shearman
It will be difficult for the UK to be home to the next Twitter or Facebook, because...for anybody to build the next Twitter or Facebook within Europe with these types of enforcements," he said ...
