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Unilever has released six Mad-Men-themed vignettes as part of its sponsorship of Mad Men in the US....The vignettes, created by Mindshare Entertainment, show how a fictional 1960s ad agency, SmithWinterMitchell, develops campaigns for the six Unilever brands. ...
LONDON - Unilever has appointed Iris to handle through-the-line marketing for its Sure deodorant...undisclosed Unilever roster agencies for each piece of business. The pitch process was managed directly by the Unilever marketing department. Iris will also manage a one-off additional project for Sure Sport, which ... above- and below-the-line campaigns for Unilever s Vaseline brand following a pitch against roster ...
Unilever is undertaking a major marketing offensive supporting its premium ice-cream brand Cornetto...was by WPP media agency Mindshare. Earlier this week, Magnum, another of Unilever's ice-cream brands ...
Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012...Unilever has received the most nominations in the shortlist for this year s Marketing Society ... s Heineken UK Heinz Balsamic Vinegar Tomato Ketchup Clear Heinz Hellmann s Mayonnaise (Unilever ... Airways BBH Flora Cusine Unilever Foster s Heineken UK Museum of London Coley Porter Bell ...
LONDON - Unilever has launched a new global campaign promoting its Lipton Yellow Label, the biggest...in the UK, as Unilever focuses its local marketing budget behind the PG Tips brand. Last month, Unilever ...
Unilever has launched its 'Body Language' campaign for the Dove Hand & Body range today (6 June..., global brand director of Unilever, said: "This is an exciting new campaign for Dove. "Women ...
Unilever has rolled out an ad for its new foot deodorant, Rexona Efficient (known as Sure in the UK...for Unilever s Axe/Lynx brand earlier this year and the shop responsible for the Lynx Effect work ... in the UK later. A spokeswoman for Unilever had not confirmed when the product will launch in the UK ...
Unilever has confirmed it will launch a corporate brand campaign to showcase its sustainability...The campaign which forms part of Unilever's Sustainable Living Plan, will aim to encourage more ... of its brands. The move marks a major push by Unilever to drive awareness of its corporate brand. Its ... difference" , and to result in consumers having a better understanding of the diversity of Unilever's product ...
Unilever has announced the winner of its crowdsourcing project, which saw it tie up with filmmaker...Vaseline. Unilever will now integrate elements of the short into an upcoming marketing campaign ... officer noted that the Unilever Consumer Creative Challenge had been conceived partly to "get even closer ... filmmaker Jun Ichikawa." Earlier this month, Marketing reported that Unilever, the world's second ...
Unilever launched its latest TV campaign for Lynx Attract in the UK last night, based on "breaking...at Unilever UK, said: "The brief was to make the idea of chaos famous." Activity will run across TV ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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