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Unilever has struck a deal with Vevo, the online music video service, which makes Lynx the first
, according to Unilever's chief marketing and communications officer, Keith Weed....decisions as CMO to give all of Unilever s top marketers and its executive board an iPad as "one of the best ... in this area?" However, it wasn t only praise that Weed heaped on the innovators at Apple. Unilever's chief ...
LONDON - Unilever has called a review of its £150m UK media planning and buying requirements...process is being handled by Unilever's chief marketing officer, Simon Clift, with local markets feeding in to the process. In the 12 months to 31 March, Unilever spent 147m on media in the UK, according to figures ... they had been asked for additional information from Unilever and have been on "high alert" in anticipation ...
is fundamentally changing, according to Simon Clift, global chief marketing officer of Unilever today....'s is currently Unilever's fastest-growing ice-cream brand, yet it's never advertised on television in the UK ...
ABC chief executive Jerry Wright will draw on more than 25 years at Unilever as he reshapes...of the data they trade across. Former senior Unilever marketer and new ABC chief executive Jerry Wright took ... as an odd choice for the job, having spent more than 25 years in brand advertising at Unilever. However, he ... experience." Most pertinently, Wright chaired the Unilever UK Media Trading Committee and oversaw ...
Unilever ice-cream brand Cornetto is to sponsor the annual Isle of MTV event as it returns to Malta...European sponsor like Unilever's Cornetto brand is a great testament to Isle of MTV's appeal. "We couldn ...
speakers, including ITV's Rupert Howell, Unilever's Simon Clift and VivaKi's Jack Klues, will lead debate
presentations from Unilever's chief marketing officer Simon Clift and VivaKi managing partner Jack Klues....suggested there was inertia in the old ad models. Unilever spends 3bn on advertising - still mostly ... . Clift believes Unilever is ahead of its competitors, but lags behind its audiences. Klues ...
the Unilever-owned washing brand Surf is to sponsor ITV2's 'The Only Way is Essex' throughout 2012...." The Surf sponsorship follows activity for a number of Unilever brands including Flora pro ... as our sponsor, one of a number of exciting partnerships with Unilever brands in 2012, and we look ...
Based on ad spend figures in 2010, as tracked by Nielsen, if the merger is successful Murdoch stands to become chairman of the largest advertising group in the UK, ahead of FMCG giants Procter Gamble and Unilever. Read more detailed analysis on a new-look News Corp / BSkyB operation here. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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