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Amazon.co.uk has hired senior Unilever executive Tom Allchurch as its new marketing director...Amazon.co.uk has hired senior Unilever executive Tom Allchurch as its new marketing director and is planning to extend its range of online products. Allchurch, 37, spent 15 years at Unilever, most recently as new business development director of Food s South African home and personal care business ...
Asos.com and Unilever-owned Magnum have teamed up to create an integrated campaign to promote...to the site via promotion across a number of marketing channels throughout July. Unilever launched Magnum ...
Unilever chief marketer Keith Weed plans to drive sustainability through the value chain. Gemma...Last week, Unilever launched its 'Sustainable Living Plan'. The document details the FMCG giant ... and communication officer, about its impact on Unilever's future marketing plans and its wider implications. - How does Unilever define sustainability? We take the broader meaning of sustainability. Improving ...
Unilever is aiming to give the frozen food category a boost by transforming the freezer sections...Working with Safeway, it aims to dispel perceptions of the freezer section as a cold, bland environment, and turn it into a colourful, welcoming zone that offers meal ideas and encourages browsing. The frozen food market has been static for the past six years, and market leader Unilever Ice Cream ...
Unilever, ASOS, British Gas, McDonald's and John Lewis top the nominations shortlist for the 2012...Unilever has received the most nominations in the shortlist for this year s Marketing Society ... s Heineken UK Heinz Balsamic Vinegar Tomato Ketchup Clear Heinz Hellmann s Mayonnaise (Unilever ... Airways BBH Flora Cusine Unilever Foster s Heineken UK Museum of London Coley Porter Bell ...
, due to commence in January 2005, for Unilever Korea's above-the-line advertising and media buying....Initiative already handles Unilever business in Japan, Indonesia and Taiwan, as well as in 44 other markets around the world. Initiative said the client was won over by the combination of Grape ... media systems and knowledge. Consumer brands marketed by Unilever Korea include Dove, Pond's, Vaseline ...
Food giant Unilever s top food scientist has launched an attack on retailers who are putting anti...Food giant Unilever s top food scientist has launched an attack on retailers who are putting anti-genetically modified food messages in their marketing. Dr Martyn Brown told a Chartered ... competitive advantage. This results in their safety policy not being very transparent. Unilever ...
league published today, with Unilever scoring top overall and, to some people's surprise, McDonald.... Overall, leading the most ethical brands was Unilever with aluminium company Aloca and Starbucks coming ... spots. In the food and beverage stakes, Unilever scored highest across each ranking. McDonald ...
LONDON - Unilever and PepsiCo are among 11 companies set to trial targeting full colour coupons
Unilever Bestfoods is starting a 14-week hot sampling drive through iD for its Knorr Vie ambient
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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