Interactive: Twelve ideas for 2012
10 Jan 2012 | by Nicola Clark
increasingly important. The i-Everything generation From news reports about the Arab Spring to concerts ...
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Trinity Leeds kicks off online hype ahead of 2013 opening
10 May 2012 | by Matthew Chapman
fashion and food." With a year to go before its opening, the shopping complex already has 60% of units ...
Food Advertising Unit to study effect of ads on children
01 Dec 2011 | by John Reynolds
The AA's food division, the Food Advertising Unit, is believed to be conducting a study of the volume and nature of advertising to which children are exposed. It hopes that the research will help the industry combat claims that it is unduly influencing children. The plan comes as the Department ...
The BR 200 July 2011: The web's most influential bloggers (1-50)
21 Jul 2011 | by Staff
23 Crack Unit 15802 24 Banner Blog 15238 ...
The BR 200 May 2011: The web's most influential bloggers (1-50)
18 May 2011 | by Staff
19 Fresh Networks 15660 20 Crack Unit 14858 ...
Power 100: 100 to 50
17 May 2011 | by Nicola Clark
operates as a standalone unit within Sony's music division, but punches far above its weight, thanks ... toughest challenge. 97: JONATHAN RIGBY - MANCHESTER UNITED Rigby joined Premier League champions Manchester United in September after a period in which fierce rival Manchester City had been using outdoor ...
Domino's to integrate behavioural economics
05 May 2011 | by Andrew McCormick
behavioural economics when planning consumer campaigns. The agency has set up a behavioural economics unit ...
Focusadvertising picks-up Domino's and Wendy's in Dubai
25 Apr 2011 | by Ed Owen
. Wendy's recently opened six outlets in the United Arab Emirates, and media spend will be focused here ...
The 'responsibility deal' may usher in a new era of 'healthwash'
15 Mar 2011 | by Chris Arnold
and retailers have been under enormous pressure to raise awareness of units and make drinkers aware of their consumption rates. Sainsbury s, for example, has unit signage alongside its displays. Many brands have been ... discount looks like, do they understand calorie and unit numbers? If they don t, then none ...
Small marketing team, global remit
03 Mar 2011 | by Suzy Bashford
in the individual business units to execute. Far from downsizing, Goldstone says the rejig is testament ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
