REVIEW: United Airlines reviews its global media account
04 Oct 2002
United Airlines, the struggling US carrier, is reviewing its £60 million global media account which is held by Zenith Media. - Marketing Week.
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United Airlines is looking to attract more customers by focusing on the leisure market as well as its more traditional market of business travellers, with the launch of a 6.5 million pan-European multimedia campaign by Fallon.
United Airlines, the struggling US carrier, is reviewing its £60 million global media account which is held by Zenith Media. - Marketing Week.
Classic FM has clinched a six-month sponsorship deal with United Airlines.
ADDRESS United House, Southern Perimeter Road, Heathrow.
Mortimer Whittaker O Sullivan has scooped the pounds 7 million advertising account to launch United News s new holiday website, uTravel.
United Airlines launches a global advertising campaign this month through Young & Rubicam to highlight improvements to its products and services.
Leo Burnett s London office has played down the impact of the loss of one of the network s longest-held accounts - United Airlines.
United Airlines is promising a swift conclusion to the shock review of its dollars 100 million global advertising, which was called last week and threatens Leo Burnett s 31-year hold on the account.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.