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Jubilee spirit unites the nation

Almost 31 million people will be attending a Jubilee party as the nation comes together to celebrate the Queen, writes Doug Whelpdale, insight manager, MPG Media Contacts.

Think BR: Are you managing what you measure or measuring what you manage?

engagement at the outset to ensure all relevant units and influencers are involved in the research design ... by traditional silos or business units - and thereby bypassing the issues outlined above. In 2003 there were ...

Reckitt Benckiser hits carbon footprint target eight years early

the company s use of fresh water by 16% per unit of production since 2000. RB has planted 5.4 million trees ...

Adwatch (May 23) Top 20 recall: Walt Disney World Resorts

The 'Magic Kingdom' ad fails to bring any magic of its own

HP prepares to cut up to 30,000 jobs

speculation concerning a spinning off of its PC unit with an announcement that the company will combine its PC ...

Samsung overtakes Nokia to become world's top handset seller

shipped 93.5 million handsets worldwide in the first quarter of 2012, beating the 82.7 million units ... on year in the first quarter, reaching 368 million units with Samsung capturing a record 25% market share ... .7 million units in Q1 2012. "Volumes were squeezed at both ends, as low-end feature phone shipments ...

WPP reports 4% rise in revenues to £2.4bn

The world's largest marketing service group said its advertising and media investment management unit, home to Ogilvy, JWT, MediaCom, performed strongly and grew 6.2% to 973m in the quarter. WPP said new business wins totalled 1.159bn in the quarter, compared to 845m in the previous quarter ...

Brand Barometer: Social media performance of Virgin Money

United FC. FEBRUARY Virgin Money used Facebook to unveil its customer lounge in Manchester ...

The rise of smartphones and what it means for brands

There s no denying that smartphones are big business. Sales of the devices are huge, with almost 467 million units shifted worldwide in 2011. The UK is leading the way when it comes to smartphone use - we ve now reached a point where more than half (56%) of UK adults have a smartphone ...

Sector Insight: Crisps and salty snacks

-cream brands. George Johnston, Marketing director UK snacks, United Biscuits Johnston ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.