The history of advertising 7 - The first sponsored football shirt
04 Mar 2011
of that is split between Manchester United, Chelsea, Spurs, Manchester City and Liverpool. - Blackpool's deal ...
with Standard Chartered. Manchester United has a similarly priced tie-up with Aon. 4But this is a distorted ... ) was worth 500,000. Manchester United has a higher profile - but nowhere near 40 times the profile. Or, indeed, 40 times the glamour. And, arguably, Manchester United's unique distinction ...
of that is split between Manchester United, Chelsea, Spurs, Manchester City and Liverpool. - Blackpool's deal ...
of Fuse, the network's sports and entertainment unit.
LONDON - Manchester United has signed an £80 million shirt sponsorship deal with the US insurance...The deal, which will come into effect at the beginning of the 2010/11 season, will see Aon pay the football club a basic 20 million per year over four years, with the company also expected to pay commission for the sale of insurance policies to Manchester United fans. Manchester United has been ...
the Manchester United manager, Sir Alex Ferguson, and the former Bolton manager Sam Allardyce. The agency ...
Emirates, the airline of the United Arab Emirates, has secured a seven-month deal to sponsor
The one-year partnership, which will promote BT's directories service, includes sponsorship idents, credits and break bumpers. These are being created by Lunar, the creative unit of BT's media planning and buying agency, PHD. Deal or No Deal, which was launched in October, gives contestants the chance to win ...
and Manchester United fans this year. The brand also backs both Scottish Old Firm teams - which has helped ...
after study shows that only football - and the World Cup, in particular - has the power to unite ...
The one-year partnership, which will promote BT's directories service, includes sponsorship idents, credits and break bumpers. These are being created by Lunar, the creative unit of BT's media planning and buying agency, PHD. Deal or No Deal, which was launched in October, gives contestants the chance ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.